Manager, Strategy

About GALE Manager, Strategy Strategy

GALE is a Business Agency that brings its insights to brand storytelling and activates it across every channel. With expertise in business strategy, media, CRM, brand communications, performance marketing and technology, GALE creates integrated marketing systems and communications that grow businesses. Founded in 2014, the agency has since been named Ad Age Data and Analytics Agency of the Year, Ad Age Business Agency of the Year and Adweek’s Breakthrough Media Agency of the Year.

We work with Diageo, Uber, Starbucks, Cotton, and more. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you!

GALE has nine offices around the world, including New York, Toronto, Los Angeles, Austin,

Denver, Kansas City, London, Bengaluru and Singapore. GALE embraces a hybrid, flexible

workplace.

What You'll Do About the Role: The Manager, Strategy is responsible for developing integrated

channel strategies that will bring impactful content, branding and creative messaging to

the client’s customer base. The Manager understands marketing trends, excels at

deriving strategy from insights and will help build meaningful journeys for the customer.

You have a pulse of consumer’s today, including what media they consume and what

truly moves them. This role will influence and guide marketing strategy ideation to

improve client/customer connections.

Who You Are What you will be doing

• Collaborate with multiple disciplines (e.g,. data science, tech, media, creative) to deliver powerful integrated work
• Provide strategic, marketing focused leadership across client accounts
• Explore how new technologies can be leveraged to support strategy development and deployment
• Lead the day-to-day progress of the project team and maintain a high bar for quality of work
• Act as a trusted advisor to senior clientsConduct analyses to understand the client’s customers, industry and competitors
• Identify opportunities, form hypotheses, craft solutions and present recommendations to domain leadership
• Guide associate level members of the team
• Manage competing priorities, deliverables and timelines to exceed client expectations
• Create and contribute to an environment where innovation and collaboration thrives in everyday work

Nice to Have What You Have

• 5+ years of marketing experience at an agency, consultancy or industry.
• Prior experience and/or affinity for digital marketing work
• Prior experience in branding and storytelling of insights to action
• Ability to construct impactful marketing calendars and specific campaigns
• Prior experience in supporting the development of omni-channel customer journeys (loyalty, media, social, etc.)
• Ability to work with data and generate marketing insights that can create enterprise value
• Ability to structure consumer research to drive meaningful insights
• Ability to act as a liaison between clients and our technology teams, understanding high level business requirements and core capabilities of various marketing technologies
• Strong ability to rapidly create and present executive level presentation materials to support business development, growth and marketing strategies
• Comfort with ambiguity and a high degree of attention to detail
• Capacity to take initiative in a fast-moving environment
• Collaborative and team-oriented mindset
• Experiencing managing and mentoring teams of multiple junior resources
• Proven ability to manage multiple projects and stakeholders simultaneously
• Ability to travel throughout the USA and Canada

Our Commitment to Inclusion Inclusion in the Workplace We believe in inclusivity and do our best work when people with diverse perspectives,

backgrounds and skills are brought together. Our Core Values are at the root of GALE’s

collaborative environment and help to foster a strong community.

Our Code of Conduct, Human Resources policies and executive investment in inclusion

further support and protect GALE’s inclusive workplace.

Our Hiring Process We want you to be just as discerning in making your next career move as we are finding

great talent to join our team. Our interview process generally consists of the following

stages to allow you to meet a range of people from various disciplines and domains. You

will be assessed at each stage before being invited to move to the next.

• Phone screen with a member of our Talent Acquisition Team.
• Interview with the Hiring Manager, who will generally be your manager.
• Where relevant for the role, a case study or technical aptitude evaluation.
• Interview with a member of our team from a different Department than yours.
• Interview with a member of our Leadership Team.

Please discuss with our recruiters if you require any accommodations throughout the

process to help enable a smooth interview (i.e. accessibility in terms of location, timing,

method, etc.).

Compensation In order to comply with equal pay and salary transparency laws in various locations, we believe the target compensation for this role is $120,000 to $150,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, qualifications, job performance, level of experience, location, and business needs.