Markeing Executive - Business Unit

About Yong Seng Musical:

Founded in 1947, Yong Seng Musical is a trusted legacy brand and a leading distributor of musical instruments and professional audio equipment in Thailand. With over eight decades of experience, the company has built strong, long-term partnerships with music retailers, recording studios, educational institutions, and system integrators across the country. As we continue to evolve and explore new growth opportunities in the music and audio industry, we remain committed to quality, reliability, and service excellence.

Role Overview:

We are seeking a motivated and detail-oriented Marketing Executive – Business Unit to join our team. This role will focus on managing and growing two of our key business unit: Band & Orchestra, Combo, Pro Audio, or Piano. You will work closely with sales, marketing, creative designer and procurement to drive BU performance, support product launches, analyze trends, and improve sell-through.

Key Responsibilities:

• Support the end-to-end category management process for the assigned product group.

• Coordinate with suppliers and internal stakeholders to manage product assortment, pricing, and inventory levels.

• Conduct market and competitor analysis to identify trends, opportunities, and areas for improvement.

• Lead the strategy, planning, and execution of product promotions and marketing campaigns in collaboration with sales and marketing teams.

• Monitor category performance through data analysis and prepare regular performance reports.

• Collaborate with the e-commerce and retail teams to ensure consistent product presentation and positioning.

• Participate in product training and knowledge sharing with internal teams.

• Ensure accurate and up-to-date product information across all sales channels.

Qualifications:

• Bachelor’s degree in Music Business, Marketing, Business, or a related field.

• 1–2 years of experience in category management, product marketing, merchandising, or related roles. Fresh graduates with strong potential are also welcome.

• Passion for music and knowledge of musical instruments or pro audio equipment is a strong advantage.

• Analytical mindset with proficiency in Excel, PowerPoint, Canva.

• Strong communication, coordination, and problem-solving skills.

• Ability to work in a fast-paced, collaborative environment.

• Willingness to learn and take on new challenges is a strong advantage.

• A proactive attitude is a plus.

What We Offer:

• Opportunity to join Thai’s leading musical instrument distributor.

• Exposure to major global brands in musical instruments, accessories and pro audio.

• Employee discounts, training programs, and growth opportunities.

Work Location: Yong Seng Musical, 22/1-4 Arun Amarin Road, Bangkok Noi, Bangkok 10700

Working Hours: Monday – Saturday, 08:30 – 17:30

More Information: [email protected]