Market Development Executive

Join Kwong Wai Shiu Hospital’s Community Training Institute (CTI) and play a key role in expanding our training business, building strategic partnerships and growing course enrolments.

We are looking for a proactive and people-oriented professional with a passion for business development and relationship building. You will work closely with clients, employers, trainers and industry partners to understand market needs, promote training programmes and develop relevant training solutions that support workforce development.

Key Responsibilities

1. Drive Business Development and Market Outreach:
   Promote CTI’s training programmes through targeted outreach, industry events and networking activities to increase course enrolments, strengthen market presence and grow the training business.
2. Build Client and Partner Relationships:
   Identify and engage potential clients, employers, training partners and industry stakeholders to understand their needs, build relationships and develop business opportunities.
3. Manage Leads and Develop New Business:
   Follow up on leads and enquiries, convert prospects into course enrolments, and develop opportunities for customised training, repeat business and new markets.
4. Conduct Market Research:
   Monitor market trends, competitor offerings and emerging industry needs to identify potential training demand, new course opportunities and partnership prospects.
5. Coordinate Training Solutions:
   Work with trainers and internal teams to develop relevant training solutions that address client needs and meet industry requirements.
6. Support Training Administration and Reporting:
   Coordinate course submissions, funding applications and related documentation, and maintain accurate records of client engagements, leads and business opportunities.

Requirements

• Diploma or Degree in Business, Marketing, Healthcare, Education or a related discipline.
• At least 2 years of relevant experience in business development, sales, marketing, client engagement or account management.
• Confident in approaching potential clients, conducting meetings and presenting solutions independently.
• Strong communication, presentation, relationship-building and negotiation skills.
• Commercially minded, proactive and results-oriented, with the ability to identify and pursue new business opportunities.
• Good organisational and coordination skills, with attention to detail.
• Able to work independently and collaboratively in a team, with a willingness to learn and adapt.
• Experience or interest in healthcare, community care, training or workforce development will be an advantage.