Marketer- SNF Exp Req

We are currently hiring a Marketer to manage our Skilled Nursing facility admission process, as well as, track, monitor, and analyze the facility’s referral pattern and admission data; provide patrons with facility related information via facility tours, personal visits/assessments, as well as, correspondence and follow-up; devise and implement an effective marketing strategy to build positive community relations and an extended customer base in order to enhance market share of referrals; coordinate and manage all admissions into the facility by maintaining efficient and effective communication with all participating departments.

MAJOR TASKS, DUTIES, AND RESPONSIBILITIES:

• Establish positive relations with residents, families, and the community at large; implements facility’s marketing plan; tours potential residents, families, and/or community representatives.
• Take inquiry calls from hospitals, physicians, families, etc. giving or scheduling tours, and answering questions regarding the facility’s services provided.
• Ensure responses to inquiries are handled in a timely fashion and with appropriate follow-up.
• Accurately completes the admission process in accordance with current regulations, policies, and procedures.
• Coordinate new admissions with appropriate departments, such as nursing, therapy, housekeeping, etc.
• Assist in development of facility materials such as brochures, press releases, and yellow page advertisements that describe the facility’s services.
• Conduct sales and marketing visits to hospitals, physicians, community organizations, etc. to promote the facility and enhance the overall census.
• Demonstrate strong ethical practices regarding individual/ resident rights.
• Develop and execute special events in the community to positively represent the facility for its skilled nursing and rehabilitation care.
• Follow checklist for chart reviews.
• Must be able to work cooperatively as a member of a team.
• Keep confidential all patient information received.
• Comply with state and federal regulations and all relevant facility policies.
• Participate in facility functions, in-services, continuing education, and departmental meetings.
• Able to work scheduled hours while allowing for flexibility to meet unique facility needs.
• Conduct self in a competent and professional manner.
• Engage in goal directed problem solving with team members when indicated.
• Undertake projects as requested with satisfactory completion and within established time frames. (i.e. Assigned 4 residents for Guardian Angel duty)
• Evaluate and maintain Performance Improvement Program within the department to include regular identification of potential problems, and offering constructive suggestions for corrective action when required.
• Can be relied upon to be at work or give appropriate notification of absence per facility guidelines.
• Perform all other duties as assigned.

QUALIFICATIONS:

• Undergraduate degree in Health Science or the equivalent in a related field, or equivalent experience.
• Must have the ability to read, write, and follow oral and written directions at a level necessary to accomplish this job.
• Ability to communicate effectively in English through verbal and written means.
• Must be able to relate positively and favorably to residents and families, as well as, work independently and cooperatively with others.
• Must be able to perform the Essential Job Functions of this job, with or without reasonable accommodation.
• Ability to work under stress and in emergency situations.
• Must have working knowledge of Medicaid, Medicare, insurances and Managed Process.
• Possess related administrative knowledge and experience at a level necessary to accomplish this job.
• This position requires a Level 2 background screening through the Florida Care Provider Background Screening Clearinghouse. For information about screening requirements, disqualifying offenses, exemptions, and timelines, please visit the AHCA Background Screening resource: https://info.flclearinghouse.com

Job Type: Full-time

Experience:

• SNF Marketing: 1 year (Preferred)

Work Location: In person