Marketing Advisor

Marketing Advisor

Role Overview

The Marketing Advisor helps drive revenue growth and network efficiency by balancing customer demand, transportation capacity, and pricing strategies. The role partners closely with Sales, Operations, Finance, and other stakeholders to optimize business performance through data-driven decision making.

Key Responsibilities

• Develop and execute revenue management and marketing initiatives that support business growth.
• Analyze demand, capacity, pricing, and market trends to maximize revenue and profitability.
• Manage shipment acceptance, capacity allocation, routing decisions, and network constraints.
• Monitor operational disruptions, market fluctuations, and customer demand to recommend appropriate actions.
• Develop and manage pricing strategies, including spot pricing and dynamic pricing programs.
• Support revenue forecasting, business planning, and financial analysis.
• Provide strategic recommendations and act as a trusted advisor to business leaders.
• Lead projects, process improvement initiatives, and cross-functional collaboration efforts.
• Support the development of operating procedures and best practices.
• Mentor team members and provide expertise in revenue management and pricing strategies.

Preferred Skills and Experience

• Strong analytical, problem-solving, and business planning capabilities.
• Experience using data and market insights to support strategic decision making.
• Ability to work effectively across Sales, Marketing, Operations, Finance, and Planning teams.
• Strong communication, presentation, and stakeholder management skills.
• Experience in project management, process improvement, and change implementation.
• Knowledge of Lean, Six Sigma, Agile, or Design Thinking methodologies is an advantage.
• Experience in air freight, logistics, transportation, or revenue management is preferred.

Minimum Qualifications

• Bachelor's degree in Business, Economics, Finance, Engineering, Science, or a related analytical field.
• At least 5 years of experience in marketing or related fields, logistics, customer analytics, sales, or related business functions.
• Strong data analysis and modeling skills, including experience with business intelligence tools such as Tableau, Power BI or A.I.
• Proven ability to manage complex business initiatives and drive results in a corporate environment.

Customer-focused mindset with excellent organizational and collaboration skills.