Marketing Analyst

Position - Marketing Analyst

Location: Noida

Experience: 24 Years

Work Mode: Hybrid

Employment Type: Full-time

Responsibilities

• Analyse marketing performance across SEO, SEM, paid, email, social, and events.
• Track campaign ROI, CAC, conversions, and other marketing KPIs.
• Build and maintain marketing dashboards and performance reports.
• Analyse the MQL SQL Closed-Won funnel and identify improvement areas.
• Conduct market, competitor, and customer research.
• Work with marketing teams to measure campaign and launch performance.
• Analyse customer and account data for B2B SaaS segmentation and targeting.
• Prepare reports and presentations for marketing and leadership teams.
• Maintain accurate data across CRM, marketing, and analytics platforms.
• Support marketing budget tracking and forecasting.

Required Skills

• Marketing Analytics
• Marketing Operations
• Experience in a SaaS and/or B2B environment
• Google Analytics
• HubSpot or similar Marketing/CRM platforms

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.