Marketing Assistant

Marketing Assistant (Hybrid - 3 days in the office)

Professional Services | London

£25,000-£28,000

About the Organisation A well‑established professional services firm with a strong national reputation. The business has grown significantly in recent years, and the Marketing & BD function continues to expand to support ambitious growth plans.

About the Marketing Team This is an exciting time to join a busy, collaborative team working across a wide range of activity from integrated digital campaigns and content creation to events, client experience initiatives and data‑driven marketing projects. The team plays a key role in supporting the firm’s brand, client engagement and business development strategy.

About the Role The Marketing Assistant will support the wider BD & Marketing team across all departments, contributing to digital marketing, events, communications, client experience and data projects.

Key Responsibilities

Digital Marketing

• Support the Digital Marketing Manager with website content flow and updates.
• Upload blogs, articles, videos and podcasts.
• Follow SEO best practice.
• Manage day‑to‑day activity across social media channels.
• Write captions and schedule posts across LinkedIn, X, Facebook, Instagram, YouTube and TikTok.
• Coordinate photography and video production days.
• Edit video content.
• Compile analytics reports (social engagement, blog performance, Google Analytics, AI tools).
• Liaise with internal teams to keep personal profiles and bios updated.

Client Experience

• Monitor client feedback platforms (Trustpilot, Google Reviews, Review Solicitors).
• Coordinate responses and escalate negative feedback where needed.
• Oversee the Instant Insights client feedback system.

Events

• Support the Events & Design Executive with a busy events calendar.
• Research venues, manage bookings and coordinate logistics.
• Prepare mailings, RSVPs, catering, badges and materials.
• Manage the events inbox and respond to enquiries.
• Assist with on‑the‑day event delivery (some out‑of‑hours work may be required).

Systems & Data

• Support the Systems & Data Executive with improving data processes and system usage.
• Manage and segment data sets, including CRM migrations.
• Cleanse and maintain marketing data.
• Collate new work sources and assist with management reporting.

Communications (Internal & External)

• Assist with content development and marketing campaigns.
• Help prepare annual legal directory submissions.
• Draft outlines for blogs, guides and resources using AI tools.
• Produce the monthly internal newsletter, including content gathering and Canva design.

General

• Maintain marketing calendars (Events, Content, Social).
• Update and develop intranet marketing pages.
• Research and order branded promotional items.
• Keep shared drives organised.
• Manage invoices and maintain the budget tracker.
• Support ad‑hoc projects depending on experience and team needs.

Person Specification

• Strong educational background, ideally with a Marketing element, and a genuine interest in starting a marketing career.
• Highly organised team player with excellent attention to detail.
• Willingness to work occasional varied hours to support events.
• Good IT skills; experience with design or video editing software is an advantage.
• Familiarity with WordPress, Hootsuite or other scheduling tools is beneficial.
• Analytical mindset and interest in data‑driven marketing.
• Proactive, enthusiastic and eager to learn.
• Experience in a professional services environment