Marketing Campaign Executive

Responsibilities

Develop and execute integrated marketing campaigns aligned with business goals, target audience needs, and brand positioning

Lead end-to-end campaign planning, coordination, delivery, and performance tracking across relevant channels

Manage external creative and media agencies to ensure timely, high-quality, and on-brand execution

Collaborate with media partners and internal teams to improve campaign effectiveness, attribution, and business impact

Ensure consistent application of brand identity and messaging across all marketing materials

Campaign Performance & Insights

Use data-driven insights, testing, and experimentation to optimise campaign performance and marketing effectiveness

Define, monitor, and analyse key marketing and business KPIs to evaluate campaign success

Translate campaign results, customer data, and market insights into actionable recommendations for future initiatives

Support business review sessions with clear reporting, analysis, and performance updates

Stakeholder Management

Drive cross-functional collaboration with internal and external stakeholders to ensure smooth campaign execution

Work closely with product, sales, and business teams to align marketing plans with commercial priorities and customer needs

Ensure marketing initiatives support broader business objectives and customer experience goals

Operational & Budget Support

Track campaign-related spend, budget utilisation, projections, and cost submissions

Ensure data accuracy, payment processing, and operational coordination for campaign-related activities

Track redemptions and manage merchandise inventory where applicable

Events Planning & Execution

Plan and execute brand, partnership, and customer engagement events in support of marketing objectives

Coordinate logistics, stakeholder communication, and on-ground execution to ensure successful delivery

Customer Feedback & Insights

Monitor and analyse customer feedback, campaign response, and engagement trends to identify improvement opportunities

Surface insights that support stronger messaging, customer experience, and future campaign strategy

Who We’re Looking For

Strong organisational and project management skills with the ability to manage multiple campaigns simultaneously

Strategic thinker with a creative and data-driven mindset

Strong communication and stakeholder management skills

Ability to translate business goals into practical marketing plans and execution

Comfortable working in a fast-paced environment with multiple priorities

Absolute Kinetics Consultancy (AKC) Pte Ltd officially opened for business on 18th April 2001.

AKC is an Approved Training Organisation appointed by SkillsFuture Singapore (SSG) to provide a wide range of courses approved by Ministry of Manpower (MOM), SkillsFuture Singapore (SSG), Singapore Resuscitation and First Aid Council (SRFAC), & Singapore Civil Defence Force (SCDF).

Its clientele list includes SMEs to MNCs from various industrials ranging from construction, manufacturing, oil & gas to employment firms (Certificate of Employment Intermediaries for Key Appointment Holders & General Employees). The company is also an approved MOM SIP (Settling in Programme for Foreign Domestic Workers) training center and an approved Food Safety training provider.

AKC conducts workplace and health safety courses as its core business and also offers consultancy, risk management and other specialised training services such as certificate for employment intermediaries. It also has a team of around 100 professionals (comprising full time and part time trainers) skilled in various safety specialisations such as construction safety, scaffolding, shipyard safety, metalworking and welding, amongst others.