Marketing Communications Coordinator

Key Responsibilities

• Craft communication plans to effectively convey products to partners.
• Create visually engaging marketing materials, including but not limited to in-app message, brochure, infographics, snippets, and social media content for Lending products.
• Collaborate closely with the marketing team to ensure consistency in brand messaging and visuals for all marketing campaigns and initiatives.
• Ensure end-to-end oversight of the communication setup process within the designated timeline.
• Provide recording and filing of all communication plan/visual/ creatives done by department.
• Support in the analysis of the performance of communication strategies, making necessary adjustments to improve effectiveness, reach and conversion.
• Assist in the planning and execution of Events.
• Observing market trends and future trends by staying abreast of creative developments to maintain the standard of creativity in all assigned creative projects.