Marketing Content Writer

Overview of the Position

SFLA is seeking to hire a mission-driven and detail-oriented Marketing Content Writer to join our newly formed Marketing Writing Team under the Marketing Department. Each staff writer will specialize in a specific content area(s) and work closely with the corresponding department to produce high-quality, on-brand written materials. The writer will report to the writing manager and will take full ownership of their content, including final sign-off and accountability for accuracy, tone, and timeliness 

Responsibilities

Content Creation & Collaboration

• Write and edit content tailored to a specific department or initiative (e.g., Programs, Development, Marketing, Policy).

• Collaborate closely with assigned teams to understand messaging goals, campaign timelines, and audience needs.

• Attend relevant team meetings to stay informed and align with departmental priorities.

• Update and maintain website content, including copy, pages, and basic edits within WordPress, as needed.

Editorial Ownership 

• Take full responsibility for the quality and completion of assigned content.

• Sign off on final drafts, confirming readiness for publication or distribution.

• Ensure all content aligns with SFLA’s Lexicon, Style Guide, and brand voice.

• Proficiency in receiving direct and constructive feedback from executive staff and department heads.

Content Types May Include

• Emails, texts, and newsletters

• Website and landing page copy

• Fundraising and development materials

• Training resources, reports, and Op-Eds

• Video scripts, blog posts, and social media copy

AI & Workflow Integration

• Create initial drafts using Copilot, leveraging its capabilities to accelerate content development by pulling from SharePoint, Teams, Outlook, organization websites and other content, as trained by the writing manager.

• Conduct an editing pass through Copilot to ensure the work is accurate and aligned with the organization’s Lexicon and Style Guide.

• Remain responsible for the final product, regardless of AI assistance. Copilot is a support tool, not a substitute for ownership or accountability.

• Manage tasks and deadlines through Asana or other project management tools.

Qualifications

• Knowledge of grammar rules, including the Oxford comma

• Strong writing, editing, and research skills

• Experience in marketing, communications, or legislative affairs a plus

• Ability to quickly learn and adapt to new tasks and environments

• Excellent organizational and multitasking abilities

• Strong communication and interpersonal skills

• 2+ years of professional writing experience, preferably in nonprofit, advocacy, or mission-driven organizations

• Strong writing and editing skills with attention to grammar, clarity, and tone

• Familiarity with Microsoft Office Suite and project management platforms (e.g., Asana)

• Experience with and willingness to learn and apply AI tools in the writing process

• Experience in CoPilot AI Systems preferred, or the ability to adapt to further AI training.

• Ability to rapidly produce content and efficiently respond to edits and changes

• Ability to work independently and collaboratively across departments

• Passion for the pro-life mission and alignment with the values of Students for Life

Who Are We Looking For

• A positive attitude, good problem-solving skills, and a passion for serving in the pro-life field are a must.

• Must be teachable to learn SFLA technologies and platforms.

• Candidates must be self- motivated and a good problem solver, have an entrepreneurial spirit, be an expert multi-tasker, maintain confidentiality, be able to work independently, and be a highly-organized person.

• A positive, proactive communicator with a strong sense of ownership.

• Someone who embraces our core values of excellence, tenacity, and innovation.

• A self-motivated, organized team player who thrives in a fast-paced environment.

• Teachable and adaptable to evolving tools, platforms, and editorial standards.

• Knowledge of politics and political vernacular that can be easily translated into written text.

Position Type

• This is a full-time salaried position working at least 40 hours per week. Days and hours of work are Monday through Friday, 8:00 a.m. to 5 p.m.