Marketing Coordinator

Company Description

English 1 is a global leader in education with over 30 years of experience, dedicated to empowering students through language learning and cultural experiences. Our innovative curriculum blends global standards with local market needs, creating a dynamic environment where students can thrive and achieve long-term success.

At English 1, we are committed to shaping brighter futures by fostering a safe, supportive, and inspiring space for both academic and personal growth.

Role Description

We are looking for a passionate and driven Marketing Coordinator to join our team in English 1 Citadel Square, Ngaliyan, Semarang. This is a full-time, on-site role responsible for promoting the English 1 brand and programs to prospective students and their families.

This role plays a key part in planning, executing, and optimizing both online and offline marketing initiatives, while working closely with internal teams to support sustainable business growth.

Key Responsibilities

• Act as a liaison between the Central Marketing Team and the local center to ensure effective implementation of national marketing strategies
• Develop and manage monthly & quarterly marketing plans, budgets, and performance reports
• Build strong internal relationships and act as a strategic advisor for marketing initiatives
• Equip the team with tools and insights to execute effective marketing strategies and track performance
• Plan and execute marketing events (online & offline)
• Manage social media growth, including content creation, scheduling, and collaboration with Social Media Specialists for ads
• Create key visuals for marketing campaigns using tools like Canva or Cap Cut
• Manage and optimize CRM systems for marketing purposes
• Drive customer retention strategies and referral programs to support long-term student growth
• Collaborate closely with the sales team to achieve targets and support project execution.

Qualifications

• Bachelor’s degree in Communication, Marketing, Business, or a related field

• Minimum 1 year of experience in marketing (preferably with leadership exposure)

• Strong communication and interpersonal skills

• Confident presenter with strong persuasion abilities

• Proven ability to lead, motivate, and collaborate with a team

• Able to work under pressure and handle dynamic challenges

• Highly driven, proactive, and passionate about marketing and sales

• Advanced skills in video editing and visual content creation (CapCut, Canva, or similar tools)

• Ability to conceptualize and execute creative, data-driven marketing campaigns across digital platforms

• Strong understanding of social media algorithms, audience targeting, and performance analytics

• Ability to translate insights into actionable strategies that drive engagement and conversions

• Ability to manage budgets and prepare reports

Please take note of the following:

• Preference will be given to candidates based in Semarang.

• Only shortlisted candidates will be contacted.

• Available to start by end of August 2026