Marketing Coordinator

About the Role

VINSAK Group is looking for a proactive, creative, and well-organised Marketing Coordinator to support the day-to-day execution of our marketing activities.

The ideal candidate should have hands-on experience in digital marketing, social media, email campaigns, website coordination, content development, and marketing collateral. We are looking for someone who is comfortable managing multiple activities simultaneously and coordinating with internal teams and external agencies.

Experience in B2B marketing and familiarity with AI-powered marketing tools will be an advantage.

Key Responsibilities

Digital Marketing & Social Media

• Manage day-to-day social media activities, primarily across LinkedIn, YouTube, and other relevant platforms.
• Coordinate content calendars, social media posts, creatives, videos, and digital campaigns.
• Work with internal teams and external agencies to develop engaging marketing content.
• Monitor social media performance and prepare regular reports on reach, engagement, and leads.
• Stay updated on digital marketing trends, platforms, and content formats.

AI & Marketing Technology

• Use AI tools to support content creation, research, ideation, campaign planning, and marketing productivity.
• Explore and recommend relevant AI tools for content, image/video creation, research, social media, and automation.
• Use AI responsibly to improve the efficiency and quality of day-to-day marketing activities.
• Keep up to date with emerging AI platforms and marketing technologies.

Email Marketing

• Plan and coordinate email campaigns, newsletters, product announcements, and event invitations.
• Maintain and manage email databases and mailing lists.
• Coordinate with content and design teams to ensure campaigns are delivered on schedule.
• Track campaign performance, including open rates, click-through rates, and engagement.

Website Management

• Coordinate regular website updates, including product pages, news, events, blogs, and other content.
• Work with website agencies/developers to implement updates and resolve issues.
• Ensure website information and marketing content remain accurate and up to date.

Marketing Coordination & Collateral

• Coordinate the development of brochures, presentations, product literature, advertisements, and other marketing materials.
• Support marketing activities for exhibitions, trade shows, events, and product launches.
• Coordinate with vendors, agencies, designers, and other external partners.
• Maintain marketing materials, digital assets, photographs, videos, and other brand resources.
• Support the marketing team with day-to-day coordination, reporting, and administrative activities.

Candidate Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 2–4 years of relevant marketing experience.
• Hands-on experience with social media management, digital marketing, email marketing, and content coordination.
• Good understanding of LinkedIn and YouTube for business marketing.
• Familiarity with AI tools and digital marketing platforms.
• Experience coordinating with creative, digital, or website agencies.
• Good working knowledge of MS Office, particularly PowerPoint and Excel.
• Strong written and verbal communication skills in English.
• Good organisational and multitasking skills with strong attention to detail.
• Ability to work independently and coordinate multiple activities and deadlines.
• B2B or industrial marketing experience would be an advantage.

Preferred Profile

Candidates with exposure to B2B, industrial, manufacturing, machinery, printing, packaging, or technology-related businesses will be preferred.

Pay: Up to AED4,000.00 per month

Work Location: In person