Marketing Coordinator

Job Overview

The ideal MARKETING & COMMUNITY OUTREACH COORDINATOR will be an experienced professional with a passion for sales, lead generation, relationship building and community outreach, able to employ unique marketing techniques. He/She will be a skilled marketing and community outreach strategist and will be able to employ unique and creative marketing campaigns. The goal is to increase the company market share in order to provide ethical and efficient chiropractic care to our surrounding community thus raising the standard for the chiropractic profession.

Salary Range: $20.00 - $30.00 per hour

Benefits

Hourly Base Salary + Bonus Opportunities

Paid Time Off (PTO)
Tuition Reimbursement
Parental Leave

Requirements

• Bachelor's degree in communications, public relations, or a related field, recommended not required
• Strong communication and interpersonal skills
• Excellent organizational and project management skills
• Ability to work independently (self-starter) and as part of a team
• Experience with event planning and coordination
• Knowledge of tech stacks (Hubspot, Mailchimp, Canva, Zapier, Chat GPT, Jasper ai, Twilio, etc.)
• Familiarity with social media platforms and digital marketing

Responsibilities

• Protect patient confidentiality
• Navigate Jane App software functions including scheduling new patient Day 1, 2 and consultation appointments
• Design and implement a comprehensive marketing calendar with health screenings, lunch and learns, networking events, patient appreciation days, Doctor to Doctor relationship building, BNI, Chamber and more
• Produce ideas for promotional events or activities and organize them efficiently
• Plan and execute campaigns for corporate promotion, launching of new product or service lines etc
• Monitor progress and submit performance reports with statistics showing qualified new patients coming in the door and reactivation of MIA patients.
• Helping our digital marketing department add valuable content for the company's online presence, editorial design and organizing the company's publications
• Conduct general market research to keep abreast of trends and competitor's marketing movements
• Control budgets and allocate resources amongst projects
• Become the organization's agent towards external parties such as the media, doctors, lawyers, potential patients, chiropractic students and build strategic partnerships
• Supporting sales calls, funnels and lead generation efforts
• Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis

About Us

Georgia Upper Cervical Chiropractic is dedicated to restoring health and improving lives through a specialized, non-invasive approach to chiropractic care. We focus on the crucial relationship between the upper cervical spine and the brainstem, recognizing its profound impact on overall well-being and the body's innate ability to heal. Our mission is to empower individuals to achieve optimal health by addressing the root cause of their health challenges, fostering a more natural and sustainable path to wellness.

Our practice is built on a foundation of compassion, expertise, and a deep commitment to patient-centered care. We strive to create an inspirational environment where hope is cultivated, and genuine healing is realized. Through advanced diagnostic techniques and personalized treatment plans, we guide our patients on their journey to recovery, helping them regain vitality and experience a higher quality of life. At Georgia Upper Cervical Chiropractic, we believe in the power of precise, gentle adjustments to unlock the body's potential, offering a beacon of hope for those seeking lasting health solutions.