Marketing Coordinator

Ronald McDonald House North Australia | Townsville
Full-time | Townsville House

Help tell the stories that matter.

Families travelling across North Australia for their child's healthcare need more than medical treatment. They need practical support, connection and a place to stay together.

At Ronald McDonald House North Australia, we provide essential services that remove barriers, strengthen families and promote healing when children need healthcare.

We're looking for a Marketing Coordinator to bring our fundraising and awareness campaigns to life.

This is a hands-on role for a marketer who can take a strategy and turn it into great campaigns - from partnering in concept and content, through to launch, optimisation and reporting.

About the role

Reporting to the Head of Revenue & Engagement, you will be the primary driver of the development and implementation of Ronald McDonald House North Australia's fundraising and awareness campaigns.

Working from the agreed fundraising, marketing and communications strategy, you'll take campaigns from concept through to delivery - coordinating content, channels, creative, timelines, approvals and reporting to ensure campaigns are delivered effectively and achieve their objectives.

You'll work closely with fundraising and programs teams, partners and external suppliers to bring campaigns and content to life and ensure our communications connect with the right audiences at the right time.

Your responsibilities will include:

• Lead the development and day-to-day delivery of fundraising and awareness campaigns, translating strategic briefs set by the Head of Revenue & Engagement into clear campaign plans and activity.
• Managing and optimising digital marketing activity across Google, social, website and email
• Supporting integrated fundraising, appeals, events, peer-to-peer and community fundraising campaigns
• Maintaining website content, with a focus on accuracy, accessibility, user experience and SEO
• Developing content that takes supporters from awareness through to engagement, conversion and retention
• Coordinating our content and campaign calendar, workflows, approvals and publishing
• Working with teams across our regions and programs to identify and develop meaningful family, program and community stories
• Supporting partnership content and recognition requirements
• Monitoring campaign, website, email and audience performance and using insights to improve results
• Maintaining brand consistency and ensuring content meets privacy, consent and child-safe requirements.
• Act as key contact for digital/campaign agency partners throughout the campaign lifecycle.

This is a role where good storytelling and good data go hand in hand. You'll have the opportunity to create content that connects emotionally while also understanding how it performs and contributes to our fundraising and engagement goals.

Whilst this role is currently being offered as a fixed-term 6-month contract, there is high probability of ongoing work following the contract term.

About you

We're looking for someone who is creative, organised and commercially minded, with the ability to manage campaigns from idea to execution.

You'll ideally bring:

• Demonstrated experience in fundraising-oriented marketing, communications, digital marketing or a similar role
• Strong written content and storytelling skills
• Experience creating content for social media, websites and email
• An understanding of digital marketing in fundraising and how different channels work together
• Experience supporting campaigns from planning through to delivery and reporting
• An ability to use data and performance insights to improve content and campaigns
• Strong organisation skills and the ability to manage multiple priorities and deadlines
• Confidence working collaboratively with a range of internal teams, partners and external suppliers
• A genuine interest in understanding audiences and creating communications that encourage engagement and action
• Sound judgement when working with sensitive stories and personal information.

Experience with WordPress, Funraisin, Campaign Monitor and/or Mailchimp would be highly regarded, as would experience in the not-for-profit sector. Qualifications in digital marketing, communications, marketing or web design are desirable.

Most importantly, you'll be curious, practical, and willing to get things done. You won't wait for someone else to identify the next step- you'll see an opportunity, bring an idea forward and your plan to make it happen.

Why work with us?

You'll join a purpose-driven team working across North Australia to support families - helping them stay together whilst their child is in hospital.

Your work will have a direct connection to the families and communities we support. You'll see the impact of the campaigns you help deliver and the stories you help share daily.

You'll also be joining an organisation that values collaboration, continuous improvement and doing meaningful work well.

What you'll bring to the team

Puts families first
You understand that the people behind our stories are real families, and you approach their experiences with care, respect and sensitivity.

Gets things done
You can manage competing deadlines, keep campaigns moving and deliver quality work without needing to be chased.

Thinks creatively
You enjoy finding fresh ways to tell stories, engage audiences and bring campaigns to life.

Uses evidence
You don't just create content-you look at what happened, understand why and use those insights to improve what comes next.

Works well with others
You'll collaborate with fundraising, programs, regional teams, partners and suppliers to get the best result.

Is always learning
Digital marketing changes quickly. You enjoy learning, testing new approaches and staying across emerging trends and best practice.

A few practical things

This position is full-time onsite role, based at Townsville House, Douglas.

A current Working with Children Check and National Criminal Check are required, along with completion of our child safety induction and annual refresher requirements.

Some out-of-hours work and occasional intrastate or interstate travel may be required.

Ready to make a difference?

If you're a marketer and storyteller who wants your work to have a purpose, we'd love to hear from you.

Why Join Ronald McDonald House North Australia?

• Make a real impact on the lives of children and families in North Australia.
• Be part of a supportive, inclusive, and passionate team.
• Opportunities for professional development and growth within a global charity.

Benefits

• Professional development and training opportunities
• Access to Fitness Passport and employee wellbeing platform
• Competitive remuneration
• Salary packaging up to $15,900 p.a. (Find out more what this means for you at https://www.cbb.com.au/salary-packaging-calculator/)

How to ApplyIf you're a motivated, compassionate individual with a drive for supporting others and contributing to organisational success, we invite you to apply. To do so, please submit your resume and covering letter addressing the role's key selection criteria above to be considered, Monday 8th July 2026 through Seek online.

This position will be filled as soon as a suitable candidate is sourced, which may be before the advertised closing date, so please don't delay in applying for the position

The safety of the children and families we support is paramount. Our recruitment and selection processes include National Criminal Checks and Working with Children Checks, to assess applicants' suitability to work with children and families.

We are committed to keeping children and young people safe in our spaces and do not tolerate any kind of abuse. We implement prevention strategies to reduce the risk of abuse and actively seek to listen, empower, and protect children. Our team, including employees and volunteers, must meet high standards to ensure they prevent and report abuse. All roles are subject to compliance and reference checks and are subject to relevant state/territory legislation.

Ronald McDonald House North Australia values and promotes an inclusive workplace where everyone, from any background, can feel valued, be appreciated and do their best work. Everyone regardless of gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, or any other aspect that makes them unique can contribute to improving the health and wellbeing of children and their families. We encourage all suitable candidates to apply including First Nations Australians.

For further information, please do not hesitate to email [email protected] visit our website https://www.ronaldmcdonaldhousena.org.au.