Marketing Coordinator

Job Overview
We are seeking an energetic and detail oriented individual with a commitment to a mission. The coordinator will develop and implement engaging marketing materials that promote STEM education to children, families, and school groups. Working collaboratively with the marketing committee and museum staff, this individual will lead content creation, manage social media platforms, coordinate marketing schedules, and drive community engagement efforts that reflect the museum’s mission to inspire curiosity and critical thinking.

This role is key to building awareness, fostering engagement, and creating memorable experiences that reflect the Children’s Imaginarium’s commitment to accessible and interactive STEM learning for all.

Responsibilities:

Content Creation, Marketing, and Social Media:

• Design visually appealing graphics and multimedia content within our brand guidelines to maintain the brand and identity of the Children’s Imaginarium.
• Distribute museum promotional materials - newsletters, social media content, print deliverables, and digital marketing materials to inform the community about upcoming events and programs, working directly with marketing team.
• Manage photography and video content for use across all platforms.
• Adhere to brand standards and guidelines set forth by facility brand guide, ensure all content aligns with our brand and messaging.

Strategic Marketing Planning:

• Assist in budgeting for marketing projects, ensuring cost-effective use of resources.
• Analyze and report on data for marketing performance review monthly.
• Develop and implement content strategies for social media platforms
• Develop compelling stories and narratives that highlight the museum’s exhibits, programs, and events.

Community Engagement:

• Foster positive relationships with the museum’s audience through engaging and interactive content.
• Work with external partners to obtain materials needed to produce branded materials for museum needs. (Ex. ensuring use of approved business logos for social media content)

Qualifications:

• Associate’s degree or an undergraduate degree in Digital Media, Marketing, Communications, or a related field, or a minimum of two years of equivalent work experience. Nonprofit marketing experience or equivalent would be preferred but not a requirement.
• Proven experience in digital content creation, Adobe Creative Suite, photography and video production.
• Strong proficiency with marketing platforms such as Facebook, Instagram, and others.
• Familiarity with WordPress website management tools.
• Excellent storytelling and writing skills, with the ability to create engaging and educational content.
• Creative mindset with strong attention to detail and the ability to work independently.
• Strong organizational and project management skills
• Commitment to excellent customer service.
• Ability to manage multiple projects simultaneously.

Pay: $16.00 - $19.00 per hour

Benefits:

• Flexible schedule

Work Location: In person