Marketing Coordinator

Job Title: Marketing CoordinatorLocation: Noida, Uttar Pradesh (Sudarshan News Headquarters) / Hybrid (Adjust as needed)Job Type: Full-timeJob Summary Sudarshan News is seeking a dynamic, creative, and data-driven Marketing Coordinator to join our media and broadcasting team. In this role, you will be responsible for executing marketing campaigns, managing brand visibility across digital and traditional media channels, and driving audience engagement.The ideal candidate has a strong understanding of the media and news broadcasting industry, possesses excellent communication skills, and knows how to create compelling promotional strategies that resonate with our target audience.Key Responsibilities

• Campaign Management: Assist in the planning, development, and execution of 360-degree marketing campaigns to promote news programs, debates, and special broadcasts.
• Digital & Social Media: Collaborate with the digital team to create and schedule engaging promotional content across YouTube, X (Twitter), Facebook, Instagram, and other digital platforms.
• Brand Strategy: Maintain and elevate the brand identity of Sudarshan News through consistent messaging across all public-facing channels.
• Content Creation: Draft compelling copy for press releases, promotional materials, newsletters, and advertisements.
• Public Relations & Events: Assist in organizing press conferences, promotional events, viewer engagement activities, and ground-level marketing activations.
• Market Research: Monitor media trends, track competitor strategies, and analyze viewer feedback to optimize future marketing initiatives.
• Cross-Functional Collaboration: Work closely with news anchors, production teams, sales, and graphic designers to ensure seamless campaign execution.

Requirements & Qualifications

• Education: Bachelor’s degree in Marketing, Mass Communication, Journalism, Public Relations, or a related field.
• Experience: 1–3 years of experience in marketing, preferably within a news channel, media house, or digital advertising agency.
• Languages: Native or professional fluency in Hindi and excellent command of English (written and verbal).
• Industry Knowledge: Strong familiarity with the Indian media landscape, television broadcasting, and digital news consumption trends.
• Technical Skills: Basic knowledge of SEO, Google Analytics, social media management tools (e.g., Hootsuite, Buffer), and creative tools like Canva or Photoshop is a major plus.
• Soft Skills: Ability to thrive in a fast-paced, tight-deadline newsroom environment with exceptional multitasking skills.

What We Offer

• Competitive salary based on experience and industry standards.
• Opportunity to work with a leading national news network.
• Career growth and learning opportunities in mainstream media broadcasting.
• A vibrant and fast-paced working environment.

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Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person