Marketing Coordinator

Marketing Coordinator

Schedule

• Full-time
• Monday to Friday
• 9:00 AM to 5:00 PM (Pacific Time

Responsibilities

Digital Marketing & Advertising

• Manage and optimize Meta Ads (Facebook & Instagram).
• Support Google Ads, Local Service Ads (LSAs), and PPC campaigns.
• Monitor campaign performance and adjust strategies based on results.
• Test new marketing channels and growth opportunities.
• Track ROI, cost per lead, and cost per signed case.

Content Creation & Social Media

• Manage social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn).
• Create graphics, videos, reels, and digital content.
• Use AI tools to support content creation and video production.
• Coordinate video shoots, testimonials, and promotional campaigns.
• Develop and maintain content calendars.

Intake & Lead Management

• Answer inbound calls generated through marketing efforts.
• Collect information from prospective clients.
• Assess lead quality and campaign effectiveness.
• Route qualified leads and ensure proper follow-up.
• Support referral partner relationship management.

Reporting & Analytics

• Analyze marketing and intake performance data.
• Generate weekly and monthly reports.
• Provide recommendations based on campaign results.
• Monitor conversion rates, referral performance, and intake metrics.

Community & Brand Development

• Assist with events, sponsorships, and community initiatives.
• Coordinate branded merchandise and client appreciation campaigns.
• Support partnerships with influencers, athletes, and local organizations.

Vendor & Project Coordination

• Collaborate with agencies, designers, SEO specialists, and vendors.
• Track project timelines, deadlines, and deliverables.

Required Qualifications

• 2+ years of experience in Marketing, Digital Marketing, Social Media Management, or Advertising.
• Must-have: Hands-on experience managing Meta Ads campaigns.
• Experience creating and launching digital advertising campaigns.
• Strong portfolio showcasing social media content, ads, videos, or marketing campaigns.
• Experience with Canva, Adobe Creative Suite, CapCut, Premiere Pro, or similar tools.
• Understanding of social media platforms and content strategies.
• Experience analyzing campaign performance and marketing metrics.
• Advanced English communication skills (written and verbal).
• Strong customer service and relationship-building skills.
• Ability to work independently with minimal supervision.