Marketing Coordinator

Marketing Coordinator

The Opportunity We are a fast-growing eCommerce business specializing in premium bike frame protection. Our mission is to help riders protect what they love, with innovative, high-quality solutions designed for everyday cyclists through to seasoned pros. We’re looking for an eCommerce Marketing Coordinator to join our team on a 12-month contract, with the potential to extend. As the Marketing Coordinator you will support the development and execution of marketing campaigns to drive brand awareness, customer engagement, and most importantly sales. Coordinating our marketing team is a hands-on role working across digital, social, and content channels, perfect for someone who loves biking, marketing, and eCommerce. About you

• Passionate about bikes/outdoor industry
• A self starter that thrives off balancing big picture thinking with hands-on execution
• Proficient in marketing strategies and handling multiple projects at the same time

About us RideWrap is a rider-owned and operated business. Since the beginning, our objective has been simple: help riders get the most out of their time riding bikes. RideWrap’s proprietary systems are born from combining a background in precision engineering with a love for riding bikes. We produce industry-leading frame protection components for all bikes and riders. Responsibilities

• Assit the planning, coordinating, and executing multi-channel marketing campaigns (email, paid ads, social media, influencer, partnerships).
• Manage content calendars, ensuring engaging posts, timely delivery, and monitoring performance.
• Photography & Video Oversight: Assist art direction for photo and video shoots, including product, lifestyle, and event content.
• Trend Awareness: Stay ahead of design trends and innovations within both the biking industry and the broader creative space.
• Support content creation including blogs, product descriptions, newsletters, and promotional materials.
• Coordinate with designers, photographers,  and external agencies to deliver creative assets.
• Monitor and report on marketing performance metrics (traffic, engagement, conversions) and provide insights to improve results.
• Assist with influencer/ambassador programs, including outreach, coordination, and performance tracking.
• Maintain brand consistency across all communication channels.
• Conduct competitor and market research to support campaign planning.

Qualifications

• At least 2 years experience in marketing, ideally within eCommerce, consumer goods, or sports/outdoor industries.
• Strong organizational skills with the ability to manage multiple projects, people, and deadlines.
• Proficiency in social media management tools and knowledge of paid advertising platforms.
• Excellent written and verbal communication skills.
• Creative mindset with a good eye for design and branding.
• Comfortable using analytics tools (Google Analytics, Meta Ads Manager, etc.).
• A self-starter who thrives in a fast-paced environment.
• Ability to balance big-picture thinking with hands-on execution.
• Experience with eCommerce platforms, in particular Wordpress and WooCommerce, is an asset.
• Passion for cycling, outdoor activities, or sporting culture, is an asset.

The Perks

• Location: Whistler, BC HQ—live and work amongst some of the best riding in the world.
• Flexibility: We offer flexible schedules so you can hit the trails or slopes when conditions are prime.
• Health & Wellness Benefit: intended for extended health coverage, Whistler passes, gym memberships, etc.
• Bike Protection: complimentary for you, and discounts for your friends
• Team Appreciation: annual events, group rides, access to awesome events
• Industry Perks: Access to partner bike industry product pricing as available.

Our Values: Innovation: As an industry leader, we’re not just using the most advanced tech available, we’re creating our own. If it doesn’t exist, we build it. Precision: RideWrap wasn’t built from the ground up by eyeballing and free-handing. We sketched, we drafted, we tested. We tested again and made sure we got it done right. We’re nerds. So what? Community: Bikes are for everyone. Protection for your bikes should be for everyone too. We want all riders and riding communities to feel supported from early starts to late après endings, we’re here for it all. Job Types: Full-time, Fixed term contract