Marketing Executive / Assistant

Key Responsibilities :

• Assist in developing marketing strategies and creative campaign planning to achieve business goals;
• Implement marketing campaigns across various channels for brand consistency and maximum reach;
• Participate in handling event budgets, timelines and resources to ensure successful delivery;
• Liaise with external vendors, venues, suppliers and partners to secure services and negotiate terms;
• Create engaging marketing collateral and promotional materials for events and campaigns;
• Coordinate logistics, including venue setup, equipment, staffing and on-site management;
• Collaborate with external agencies and partners for successful marketing project execution;
• Conduct market research, customer surveys, and business analysis to support marketing strategies;
• Handle ad-hoc projects and assignments as required.

Job Requirements :

• Bachelor's degree in Marketing, Communications, Advertising, or related disciplines;
• Minimum 1-2 years' solid experience in retail marketing, promotion, or public relations, preferably in shopping malls or retail sectors;
• Excellent organizational and time management abilities, with keen attention to detail;
• Creative thinking and the ability to develop innovative event concepts and promotional ideas;
• Proficiency in exhibitions and events to promote products and brand;
• Self-motivated and adaptable with the ability to work independently;
• Highly sensitive to retail trends and customer behavior;
• Proven track record of delivering successful events that achieved measurable outcomes;
• Good commands in both written and spoken English and Chinese;
• Candidate with less experience may be considered as Marketing Assistant position.