Marketing Executive

About the role

This is a marketing role responsible for planning and executing marketing campaigns across online and offline channels, managing digital platforms, and coordinating promotional activities and events.

Key responsibilities

• Plan and execute marketing campaigns across both online and offline channels
• Coordinate promotional activities, exhibitions, roadshows, product launches, and other marketing events
• Manage the company's social media platforms, website, and digital marketing content
• Create and coordinate marketing materials, including brochures, posters, EDMs, videos, and product catalogues
• Liaise with external vendors, agencies, designers, printers, and event organizers to ensure timely project delivery
• Support branding initiatives and maintain consistency of corporate identity across all marketing materials
• Conduct market research and competitor analysis to identify industry trends and business opportunities
• Monitor and analyze campaign performance and prepare marketing reports with recommendations for improvement
• Coordinate with Sales, Product, and other internal departments to support business objectives
• Manage marketing budgets and ensure cost-effective execution of marketing activities

About you

• Diploma or Bachelor's Degree in Marketing, Business, Communications, or a related discipline
• Minimum 2 years of marketing experience
• Good knowledge of digital marketing, social media management, and content creation
• Proficient in Microsoft Office
• Strong communication, coordination, and project management skills
• Creative, detail-oriented, and able to manage multiple projects simultaneously
• Self-motivated with a positive attitude and able to work independently as well as in a team