Marketing Executive

About the Role

We are looking for an energetic and result oriented Marketing Executive preferably in the Pre-Engineered Building (PEB) structure industry. The ideal candidate should have hands on experience in both offline and digital marketing, along with the ability to represent the company at exhibitions, trade shows, and industry events.

Key Responsibilities

• Develop and execute marketing strategies to generate leads and increase brand visibility.
• Identify and explore new business opportunities within the PEB, construction, and infrastructure sectors.
• Plan and coordinate participation in exhibitions, trade shows, and industry events.
• Manage stall setup, branding, promotional materials, and event coordination.
• Represent the company at exhibitions and effectively communicate products and services to potential customers.
• Plan and execute digital marketing activities, including social media, email marketing, online promotions, and lead-generation campaigns.
• Coordinate with internal teams and external vendors for marketing activities and events.
• Follow up on leads generated through exhibitions, digital campaigns, and other marketing initiatives.
• Monitor market trends, competitor activities, and customer requirements in the PEB and construction industry.
• Prepare marketing reports and track campaign and lead-generation performance.
• Support the sales team with marketing materials, presentations, and promotional activities.

Candidate Requirements

• MBA or any Graduate
• 35 years of relevant Marketing experience.
• Prior experience in Civil, Construction, Manufacturing, Roofing and PEB (Pre-Engineered Building) industry is highly preferred.
• Hands-on experience in setting up and managing exhibition stalls.
• Experience in digital marketing and social media marketing.
• Good communication, presentation, and interpersonal skills.
• Ability to interact confidently with clients, prospects, vendors, and industry professionals.
• Strong organizational and event-management skills.
• Willingness to travel and attend exhibitions, client meetings, and industry events as required.
• Ability to work independently as well as coordinate effectively with cross-functional teams.