Marketing Executive

Job Summary

We are looking for a creative, energetic, and result-oriented Marketing Executive to support Banao Digital's marketing and business growth activities.

The candidate will be responsible for planning and executing marketing campaigns, generating leads, managing promotional activities, supporting social media marketing, conducting market research, and helping increase brand awareness and customer acquisition.

Key Responsibilities

• Plan and execute marketing campaigns for Banao Digital and its clients.
• Develop strategies to increase brand awareness and generate new business opportunities.
• Identify target audiences and potential customer segments.
• Conduct market research and identify new marketing opportunities.
• Assist in planning and executing digital marketing campaigns.
• Support social media marketing activities across platforms such as Instagram, Facebook, LinkedIn, and Google.
• Coordinate with the content and creative team for marketing campaigns.
• Assist in creating marketing briefs, promotional content, offers, and campaign ideas.
• Generate leads through online and offline marketing activities.
• Support email, WhatsApp, and other promotional campaigns.
• Coordinate promotional activities, events, networking opportunities, and local business campaigns.
• Monitor competitors and track market trends.
• Maintain marketing databases and campaign records.
• Track campaign performance, leads, engagement, and conversions.
• Prepare basic marketing reports and performance updates.
• Coordinate with the sales team to provide qualified leads and marketing support.
• Follow up on marketing-generated leads when required.
• Maintain strong relationships with clients and business partners.
• Suggest new ideas to improve Banao Digital's marketing and customer acquisition.

Digital Marketing Responsibilities

The candidate should have a basic understanding of:

• Social Media Marketing
• Instagram & Facebook Marketing
• Google Ads
• SEO
• Content Marketing
• Lead Generation
• WhatsApp Marketing
• Email Marketing
• Online Branding
• Website Marketing
• Local Business Marketing

Required Skills & Qualifications

• 1–3 years of experience in marketing, digital marketing, advertising, business development, or a related field.
• Strong communication and interpersonal skills.
• Creative thinking and problem-solving ability.
• Good understanding of basic marketing concepts.
• Knowledge of social media platforms and digital marketing.
• Good presentation and coordination skills.
• Ability to work with creative, sales, and technical teams.
• Strong organizational and time-management skills.
• Target-oriented and self-motivated approach.
• Ability to manage multiple campaigns and tasks simultaneously.
• Good knowledge of MS Office/Google Workspace.

Preferred Skills

Knowledge of the following will be an advantage:

• Meta Business Suite
• Google Ads
• Google Analytics
• Canva
• SEO tools
• Social media management tools
• Content creation
• Lead generation tools
• WhatsApp Business
• Basic graphic design
• Basic video/reel marketing

What We Offer

• ₹18,000 – ₹25,000 Fixed Salary + Attractive Incentives
• Performance-based earning opportunities.
• Opportunity to work with a growing digital marketing company.
• Exposure to multiple industries and marketing campaigns.
• Hands-on experience in digital marketing and business growth.
• Opportunity to work with creative, sales, and technology teams.
• Professional learning and development.
• Career growth based on performance.

Ideal Candidate

The ideal candidate should be creative, confident, energetic, organized, and passionate about marketing.

You should enjoy understanding customers, developing marketing ideas, creating campaigns, analyzing results, and finding new ways to grow a brand.

Key Performance Areas

Lead Generation: Generate quality leads through marketing activities.

Brand Awareness: Improve visibility and reach of Banao Digital and its clients.

Campaign Execution: Execute marketing campaigns within timelines.

Engagement: Improve social media and customer engagement.

Conversions: Support the sales team in converting marketing-generated leads.

Reporting: Track and report campaign performance and results.

Banao Digital — Helping businesses build, brand, and grow digitally.

Pay: ₹12,000.00 - ₹20,000.00 per month

Work Location: In person