Marketing Executive

About the role

We are seeking a proactive and detail-oriented Local Marketing Executive to support the execution of marketing initiatives across various markets. The role will be responsible for merchandising planning, POSM coordination, retail branding, signboard management, and providing support to the regional marketing team to ensure smooth implementation of marketing activities and brand visibility.

Key responsibilities

• Plan, coordinate, and track the production and distribution of Point of Sale Materials (POSM)
• Ensure timely delivery of marketing materials to distributors, retailers, and sales teams
• Monitor inventory levels of marketing and promotional materials
• Coordinate artwork adaptation and printing requirements with internal and external stakeholders
• Support the development and execution of merchandising plans to enhance brand visibility at retail outlets
• Work closely with distributors and sales teams to ensure proper product placement and display standards
• Conduct market visits to monitor merchandising execution and gather market insights
• Track competitor activities and provide recommendations for merchandising improvements
• Coordinate the design, production, installation, and maintenance of retail signboards and branding materials
• Work closely with the marketing team to execute campaigns, promotions, product launches, and events

About you

• Diploma or Bachelor's Degree in Marketing, Business, Communications, or a related field
• 1-3 years of experience in marketing, merchandising, trade marketing, or a similar role
• Strong organizational and project coordination skills
• Excellent communication and interpersonal skills
• Proficient in Microsoft Office applications
• Ability to manage multiple projects and deadlines simultaneously
• Willingness to travel locally for retail visits and project coordination when required
• Experience in FMCG, retail, pet food, or consumer goods industries
• Knowledge of POSM production and retail branding execution
• Familiarity with design and print production processes