Marketing Executive

Key Responsibilities

• Market Intelligence & Reporting: Gather data, monitor competitor activities, track market trends, and assist in preparing strategic reports and planning materials.
• Launch Coordination: Coordinate product launch execution, including product details, samples, testers, marketing assets, translations, promotional materials, and timeline management.
• Campaign Execution & Stakeholder Coordination: Execute campaign plans and manage day-to-day operations with internal teams, external agencies, vendors, and retail partners.
• Asset & Timeline Management: Follow up on creative asset delivery, production schedules, internal approvals, and overall campaign timelines.
• Social Media & Influencer Management: Oversee content calendars, posting schedules, copy drafting, and monthly social media performance reporting for HQ. Manage end-to-end KOL/influencer operations (sourcing, outreach, briefing, seeding, event RSVPs, content tracking, and campaign recaps).
• Cross-Functional & HQ Operations: Handle daily operational follow-ups with HQ, agencies, and cross-functional teams, managing asset requests, document submissions, trade marketing requirements, and action item lists.
• Budget & Administrative Support: Maintain budget tracking logs, oversee PO generation, invoicing, and payment follow-ups.
• Performance Tracking: Collect campaign data, prepare weekly and monthly performance reports, monitor deliverables, and proactively flag potential issues to the Trade Marketing team.

Qualification

• Bachelor’s degree in Marketing or business administration or other related fields
• At least 2 years of relevant working experience in health & beauty, especially in skincare would be an advantage
• Proficiency in using Microsoft Words, Power point, and Excels
• Ability to handle in multi tasks, prioritize a variety of tasks and meet deadlines
• Strong negotiation, communication, analytical, and problem-solving skills
• Able to work independently and with minimal supervision
• Able to work in a demanding and fast paced working environment