Marketing Executive

RESPONSIBILITIES
1. Marketing Strategy:
Collaborate with the marketing team to develop and execute comprehensive marketing strategies that align with the company's goals and objectives.

2. Brand Promotion:
Build and maintain the brand image, ensuring it remains consistent and relevant in the footwear retail industry.

3. Digital Marketing:
Manage and execute digital marketing campaigns, including social media, email marketing, and website promotion.

4. Advertising and Promotion:
Plan and oversee advertising campaigns, Coordinate in-store promotional activities and events to drive foot traffic.

5. Content Creation:
Create engaging content such as product descriptions, blog posts, and visual assets to showcase the footwear products.

6. Market Research:
Stay updated on industry trends and consumer preferences.

7. Customer Engagement:
Develop and maintain strong customer relationships through feedback collection and engagement initiatives.

8. Sales Support:
Collaborate with the sales team to create marketing collateral that aids in closing sales.

9. Budget Management:
Manage the marketing budget, ensuring cost-effective allocation of resources.

10. Analytics and Reporting:
Regularly assess the effectiveness of marketing strategies and campaigns.

11. Event Management:
Coordinate all aspects of corporate events from inception to completion, including understanding business requirements, devising event concepts, budgeting, venue selection, vendor coordination, logistics management, stakeholder engagement, and event supervision.

12. CSR Management:
Develop and implement CSR initiatives aligned with the company’s values, focusing on sustainability, community involvement, and ethical practices.

REQUIREMENTS

• Minimum Diploma in Marketing/advertising, Business Administration or relevant discipline.
• 2-3 years of experience as marketing executive or similar role.
• Familiar with advertising & promotion campaign execution, event planning and inventory controls of marketing collaterals.
• Ability to do design in Canva / photoshop/ Capcut is an added advantage.
• Proficient in MS Office and digital marketing software.
• Strong organizational ability and excellent communication in both Bahasa Malaysia and Bahasa English.
• Willing to travel & result oriented.

Job Type: Full-time

Pay: RM1,800.00 - RM2,500.00 per month

Benefits:

• Opportunities for promotion
• Professional development

Education:

• Diploma/Advanced Diploma (Preferred)

Experience:

• Marketing: 2 years (Preferred)

Willingness to travel:

• 75% (Preferred)

Work Location: In person