MARKETING EXECUTIVE ( TAPING )

Job Descriptions

• Plan and execute marketing campaigns, promotions and sales activities to support monthly and annual sales targets.
• Manage social media platforms including Facebook, Instagram, TikTok and other digital channels to increase brand awareness and customer engagement.
• Develop marketing content and promotional materials for Isuzu vehicles, campaigns, new model launches and dealership activities.
• Manage digital advertising and lead generation campaigns to generate quality enquiries and support the Sales team in converting leads into sales.
• Organise roadshows, test-drive events, showroom activities and customer engagement programmes to increase showroom traffic and sales opportunities.
• Monitor market trends, competitors, customer preferences and Isuzu promotional activities to identify new marketing opportunities.
• Prepare marketing performance reports and analyse campaign results, leads and ROI to measure effectiveness and recommend improvements.

Job Requirements

• Diploma or Degree in Marketing, Business Administration, Mass Communication or related field.
• 2–3 years of marketing experience, preferably in the automotive or dealership industry.
• Experience in digital marketing, social media management and lead generation.
• Knowledge of Facebook Ads, Instagram, TikTok and other digital advertising platforms.
• Strong communication, coordination and interpersonal skills.
• Creative, proactive, result-oriented and able to work independently.
• Good command of English and Bahasa Malaysia.
• Willing to travel and work during weekends, roadshows and promotional events when required.
• Candidates with automotive dealership marketing experience will have an added advantage.