Marketing Generalist

JOB SUMMARY:

The Marketing Generalist is a versatile team member who supports the Marketing Department in executing campaigns, managing customer relationships, and ensuring smooth project execution. This role balances creative marketing tasks with operational functions such project tracking and administrative coordination. The ideal candidate is organized, resourceful, and able to handle a variety of responsibilities in a lean, fast-moving team environment.

KEY RESPONSIBILITIES:

Marketing & Campaign Support

• Plan, execute, and monitor marketing campaigns across digital and offline channels.
• Coordinate content creation for social media, newsletters, and marketing materials.
• Monitor campaign analytics, prepare performance reports, and recommend improvements.

Project Management

• Coordinate project timelines, deliverables, and task assignments using project management tools.
• Liaise with internal teams, suppliers, and partners to ensure deadlines are met.
• Monitor project progress and prepare status updates for the Marketing Lead.

Administrative Support

• Assist with budget tracking, expense documentation, and vendor coordination.
• Prepare meeting notes, marketing decks, and internal reports.
• Organize marketing files, contracts, and documentation for easy reference.

Customer & Community Engagement

• Manage customer inquiries and feedback across platforms in a professional manner.
• Engage with online communities, partners, and influencers to build relationships.
• Represent the brand in events, webinars, and activations as needed.

JOB QUALIFICATIONS

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 1–3 years of experience in marketing, project coordination, or admin roles. Newly graduates are encouraged to apply.
• Strong organizational and time-management skills.
• Excellent written and verbal communication skills.
• Basic knowledge of social media management tools and community engagement.
• Flexible and adaptable to changing priorities in a lean team setup with AI and Automation background.

PERSONAL ATTRIBUTES

• Proficient in MS Office to manage data, create reports and maintain records.
• Strong in communication, negotiation, and organizational skills.
• Customer Oriented by maintaining good will relationship with the clients.
• Time Management to prioritize tasks and meet deadlines.
• Ability to work well with others even under pressure.
• Fast learner

COMPENSATIONS/BENEFITS

• Competitive salary
• Health insurance and other standard company benefits.
• Opportunities for professional growth and development.
• Dynamic and supportive work environment.