Marketing Head

Hittok Private Limited is a technology-driven company engaged in software development, mobile applications, digital marketing, and innovative technology solutions. We are looking for an experienced and result-oriented Marketing Head to lead our marketing team, develop strategic marketing plans, and drive business growth across our projects and brands.

Job Responsibilities1. Marketing Strategy & Planning

• Develop and implement comprehensive marketing strategies aligned with company objectives.
• Plan and execute marketing campaigns for company products, services, and projects.
• Identify new business opportunities, target audiences, and potential markets.
• Establish marketing goals, KPIs, and performance measurement systems.

2. Digital Marketing & Advertising

• Lead and manage advertising campaigns across Meta Ads (Facebook and Instagram) and Google Ads.
• Plan, execute, and optimize paid advertising campaigns to generate leads, app downloads, customer acquisition, and sales.
• Manage advertising budgets and ensure effective utilization of marketing expenditure.
• Monitor campaign performance, conversion rates, cost per lead, and return on advertising spend (ROAS).
• Coordinate with creative and content teams for advertisements, promotional videos, banners, and marketing materials.

3. Team Management & Leadership

• Lead, manage, and supervise the marketing and digital marketing team.
• Assign responsibilities, set targets, and monitor individual and team performance.
• Train and guide marketing executives, digital marketers, and business development staff.
• Conduct regular team meetings and submit marketing progress reports to management.

4. Brand Management & Promotion

• Develop brand awareness and maintain a consistent brand identity across digital platforms.
• Manage promotional activities across social media, websites, and other marketing channels.
• Plan product launches, promotional campaigns, events, and customer engagement activities.
• Develop strategies to improve customer acquisition, retention, and brand visibility.

5. Business Development & Lead Generation

• Develop strategies to generate qualified business leads and convert them into customers.
• Identify potential clients, business partners, corporate clients, and strategic partnerships.
• Coordinate with the sales and business development teams to achieve revenue targets.
• Research competitors, industry trends, customer needs, and market opportunities.

6. Reporting & Performance Analysis

• Prepare weekly and monthly marketing performance reports.
• Analyze campaign data using Google Analytics, Google Tag Manager, Meta Ads Manager, and other relevant tools.
• Monitor marketing KPIs, campaign expenditure, lead quality, and conversion performance.
• Recommend improvements based on campaign results and market research.

Required Skills & Qualifications

• Bachelor's degree in Marketing, Business Administration, Management, or a related field.
• Minimum 3 years of experience in marketing, digital advertising, or marketing team management preferred.
• Strong knowledge of Meta Ads and Google Ads campaign management.
• Experience in managing marketing teams, budgets, and business growth strategies.
• Excellent communication, leadership, negotiation, and decision-making skills.
• Ability to develop marketing plans and achieve measurable business targets.
• Proficiency in MS Excel, Google Sheets, and marketing analytics tools.

Key Performance Indicators (KPIs)

Performance will be evaluated based on:

Performance Area

Key Measurement

Lead Generation

Qualified leads and enquiries generated

Advertising

Campaign performance and cost efficiency

Business Growth

Customer acquisition and revenue contribution

Team Management

Team productivity and target achievement

Brand Awareness

Reach, engagement, and brand visibility

Reporting

Timely reports and achievement of marketing objectives

Compensation & Benefits

• Competitive salary based on experience and performance.
• Leadership opportunity to manage and grow the marketing department.
• Performance-based incentives, subject to company policy.
• Professional growth opportunities within Hittok Private Limited.

Application Process

Interested candidates may submit their updated CV along with details of their previous marketing experience, advertising campaign results, and team management experience.

Apply at: [email protected]

Pay: ₹10,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person