Marketing Intern

Duration: 812 weeks (extendable based on performance) Joining: Immediate / As per campus schedule

About the Role

As a Marketing Intern, you will work with our team to build awareness, generate demand, and strengthen the brand of our Agentic AI and HR technology product. This is a hands-on, execution-plus-strategy role that involves market and competitor research, content creation, campaign support, and analyzing what's working across channels.

This internship is ideal for candidates who enjoy creativity backed by data, storytelling, and structured experimentation, and want exposure to B2B marketing / demand generation / product marketing in the HR-tech space.

Key Responsibilities

• Conduct market, competitor, and customer research to sharpen positioning and messaging.
• Create content across formats: LinkedIn posts, blogs, case studies, email copy, and sales collateral (with guidance from the team).
• Support demand generation campaigns: email sequences, webinars, and social media calendars.
• Assist in website and landing page improvements: copy inputs, SEO basics, and CTA experiments.
• Analyze campaign performance: track metrics, prepare simple dashboards, and share insights.
• Coordinate with internal teams (Sales/Product/Design) to align messaging and close loops on campaign needs.
• Maintain marketing hygiene: content calendars, asset libraries, and campaign trackers.

Competencies We Value (More than "skills")

• Problem Solving: breaks down ambiguous problems, thinks logically, prioritizes.
• Storytelling: translates product features into clear, compelling narratives for business audiences.
• Strong Communication: crisp business writing + confident presentation of ideas.
• Data Orientation: curious about metrics, comfortable interpreting numbers and drawing insights.
• Coachability: absorbs feedback and improves quickly.
• Ownership: reliable follow-through, proactive updates, strong work ethic.
• Learning Agility: quick to grasp product concepts, marketing tools, and HR-tech basics.

Eligibility / Preferred Background

• MBA/PGDM students with a Marketing specialization (preferred) or strong undergraduates with relevant exposure.
• Comfortable with writing, research, and presenting ideas to stakeholders.
• Prior experience in internships, marketing/branding club roles, live projects, content creation, or social media management is a plus.
• Familiarity with tools like Canva, LinkedIn, Google Analytics, or email marketing platforms is a bonus (not mandatory).

What You'll Learn

• How B2B SaaS marketing works: positioning, messaging, and demand generation.
• How to plan, execute, and measure real campaigns end to end.
• How to create content that speaks to multiple stakeholders (Recruiters, HR Leaders, Founders).
• Exposure to marketing analytics, funnel thinking, and sales–marketing collaboration.

We are an equal opportunity employer and encourage applicants from all backgrounds to apply.