Marketing Lead Development Representative

Who you are

• 2+ years of professional non-internship marketing experience
• 1+ years of Salesforce, Tableau, Vidyard, and Excel experience
• 1+ years of designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs experience
• Experience working with a major brand or entertainment company in project/production management
• Experience in e-commerce, start ups, advertising, commercial
• Experience using data visualization tools
• Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply

What the job involves

• Come build the future of tech as part of our Global Marketing Response Center (MRC) team!
• We are looking for talented builders to join the Global MRC team based in Paris, France to engage with new and prospective AWS customers in EMEA
• MRC is the customer engagement arm of the Marketing organization. Our mission is to learn from customers, understand their needs, and educate them about the benefits of AWS and all the services we offer, to help them embark on their cloud and AI journey quickly and easily
• It is a critical function within the lead and demand generation process, with the objective to profile, nurture, and qualify marketing leads generated from various marketing events, campaigns, and activities
• Build an AWS leads database by interacting with customers by phone and email
• Educate customers that are in the beginning of the cloud journey and move them from warm or little interest to active interest
• Nurture leads with tailored messaging to increase customer understanding of AWS services and unique differentiators with relevant customer use cases
• Through nurture efforts, create higher value leads resulting in higher conversion rates
• Actively leverage AI to catalyze your productivity and globalize any break-through solutions through structured scaling programs
• Work closely with Marketing, Sales and Partners stakeholders to achieve campaign goals
• Opportunity to be part of a team to lead global cross-functional MRC projects, driving operational excellence and better customer experiences