MARKETING MANAGER

About us

PHILDA INTERNATIONAL CORPORATION is a dynamic and forward-thinking organisation committed to delivering excellence in brand development and market leadership. We pride ourselves on fostering a culture of innovation, creativity, and collaboration where our team members are empowered to make a meaningful impact. Our mission is to build strong, recognisable brands that resonate with our target audiences whilst maintaining the highest standards of professionalism and integrity.

About the role

We are seeking a talented and strategic Marketing Manager to join our team at our Santol Balagtas Bulacan location. This is a full-time position that plays a pivotal role in shaping and executing our brand strategy, driving market growth, and establishing PHILDA INTERNATIONAL CORPORATION as a leader in our industry. The Marketing Manager will be responsible for overseeing all aspects of brand management, developing comprehensive marketing campaigns, and ensuring consistent brand messaging across all channels. This role is integral to our business objectives and offers significant opportunities for professional growth and creative influence.

Key responsibilities

• Develop and implement comprehensive brand strategies and marketing campaigns that align with organisational objectives and target market demographics
• Oversee brand positioning, messaging, and visual identity across all marketing channels and customer touchpoints
• Create, manage, and execute marketing campaigns utilising both digital and traditional media platforms to maximise brand awareness and customer engagement
• Conduct market research and competitive analysis to identify market trends, opportunities, and threats, translating findings into actionable marketing strategies
• Manage marketing budgets, allocate resources effectively, and monitor return on investment (ROI) for marketing initiatives
• Collaborate with cross-functional teams including sales, product development, and communications to ensure cohesive brand delivery and message consistency
• Lead the development of promotional materials, advertising content, and brand collateral that effectively communicate brand value propositions
• Monitor and analyse marketing performance metrics, campaign effectiveness, and customer feedback to continuously optimise marketing efforts
• Manage relationships with external marketing partners, agencies, and vendors to ensure high-quality delivery of marketing services
• Stay abreast of industry trends, emerging technologies, and marketing best practices to keep the organisation competitive and innovative

What we're looking for

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field
• Minimum 5 years of professional experience in marketing or brand management roles, preferably within a corporate or international environment
• Proven expertise in developing and executing brand strategies that have successfully increased brand recognition and market share
• Strong proficiency in digital marketing platforms, social media management, and marketing analytics tools
• Excellent project management skills with the ability to manage multiple campaigns and initiatives simultaneously whilst meeting strict deadlines
• Outstanding written and verbal communication skills with the ability to articulate complex marketing concepts clearly and persuasively
• Strategic thinking and analytical mindset with strong problem-solving capabilities and data-driven decision-making approach
• Demonstrated leadership qualities and ability to collaborate effectively with diverse teams and stakeholders
• Knowledge of market segmentation, consumer behaviour, and competitive positioning strategies
• Proficiency in using marketing software, customer relationship management (CRM) systems, and content management platforms
• Creative mindset combined with business acumen and commercial awareness
• Preferred: Experience with international brand management or multichannel marketing campaigns
• Preferred: Familiarity with marketing automation and business intelligence tools

What we offer

At PHILDA INTERNATIONAL CORPORATION, we are committed to creating a rewarding and supportive work environment that enables our employees to thrive professionally and personally. We offer a comprehensive benefits package designed to support the wellbeing and career development of our team members.

• Competitive salary commensurate with experience and qualifications
• Professional development opportunities including training programs, workshops, and certification support
• Career advancement pathways with clear opportunities for growth within the organization
• Collaborative and inclusive work environment that values creativity, innovation, and diverse perspectives
• Work-life balance initiatives and flexible working arrangements where applicable
• Performance-based incentives and recognition programs
• Access to company events and team-building activities that foster camaraderie and organizational culture
• A supportive company culture that encourages continuous learning and professional excellence

Apply now

If you are a strategic marketing professional with a passion for brand building and a track record of delivering results, we would like to hear from you. Please submit your curriculum vitae, a cover letter outlining your relevant experience and marketing philosophy, and any portfolio examples of successful campaigns you have managed. Join PHILDA INTERNATIONAL CORPORATION and help us shape the future of our brands whilst advancing your own marketing career.