Marketing Manager

Roles and Responsibilities :

• Develop and execute marketing strategies to promote construction equipment, heavy machinery, and capital equipments in the industrial sector.
• Collaborate with cross-functional teams to launch new products and services, ensuring effective communication with customers and stakeholders.
• Analyze market trends, competitor activity, and customer needs to inform marketing decisions and optimize campaigns.
• Manage budgets for marketing initiatives, tracking expenses against targets and making data-driven recommendations for improvement.

Job Requirements :

• 6-12 years of experience in a similar role within the industrial equipment/machinery industry.
• Strong understanding of construction equipment, heavy machinery, and capital equipments used in various industries (e.g., manufacturing, oil & gas).
• Proven track record of developing successful marketing strategies that drive business growth.