Marketing Manager

Job Title: Marketing Manager

Company: CJ Smart India Private Limited

Location: Thrissur, Kerala

Job Type: Full-time

Salary: Up to ₹40,000 per month (Negotiable based on experience and performance)

About the Role

CJ Smart India Private Limited is seeking an experienced, creative, and results-driven Marketing Manager to lead our marketing initiatives and drive the growth of our Smart TV & EV scooter brand and expanding retail showroom network across Kerala.

If you have a proven track record of building brands, driving customer engagement, and delivering measurable business results through innovative marketing strategies, we want to hear from you.

Key Responsibilities

• Strategy & Brand Growth: Develop and execute comprehensive marketing strategies to increase brand awareness, boost retail showroom footfall, and drive sales growth.
• Team Leadership: Lead, mentor, and manage the marketing team to achieve key business objectives.
• Digital Marketing & Lead Gen: Drive end-to-end digital campaigns across Meta, Google, YouTube, and other platforms to generate qualified leads and increase reach.
• Influencer Marketing: Identify, connect, and collaborate with key social media influencers and content creators for brand promotions, showroom events, and regional campaigns.
• Campaign & Launch Management: Plan and execute product launches, festive campaigns, promotional offers, and localized branch-level marketing efforts.
• Performance & Conversion Tracking: Oversee telecaller lead conversions, track sales funnel performance, and implement strategies to optimize conversion rates.
• Analytics & MIS Reporting: Monitor campaign performance, prepare detailed MIS reports, and leverage data to optimize marketing ROI..
• Brand Consistency: Maintain consistent brand identity, messaging, and positioning across all online and offline channels.
• Cross-functional Collaboration: Partner closely with Sales teams, Branch Managers, and Senior Management to meet organizational targets.

Requirements & Qualifications

• Experience: Minimum 5 years in marketing, with at least 2 years in a leadership/managerial role.
• Industry Background: Prior experience in Consumer Electronics, Retail, FMCG, or related consumer sectors is highly preferred.
• Technical Skills: Strong expertise in digital marketing, social media management, influencer collaboration, lead generation, and marketing analytics.
• Track Record: Proven ability to plan and deliver successful, measurable marketing campaigns.
• Soft Skills: Exceptional leadership, communication, analytical, and stakeholder management skills.

Preferences

• Candidates who are immediate joiners will be given preference.

Pay: ₹25,000.00 - ₹40,000.00 per month

Location:

• Thrissur, Kerala (Thrissur) (Required)

Work Location: In person