Marketing manager

Our client is seeking a Marketing Manager to join their team!
  
Are you a commercially-minded marketing leader ready to shape the future of Asia's boldest entertainment concept? This is a rare opportunity to lead the full commercial strategy for one of Kuala Lumpur's most exciting venues, driving revenue growth, brand positioning, and market penetration. As a key member of the leadership team, this role will shape the commercial vision, build high-performing teams, and position the brand as a category-defining name in entertainment and hospitality.
  
About Our Client
  
This one-of-a-kind concept in Asia brings together competitive socialising, vibrant dining, and rooftop energy within a fully immersive themed environment. Nestled in the heart of Kuala Lumpur, this dynamic destination fuses iconic skill games with great food, drinks, and connection — all wrapped in a nostalgic boardwalk-inspired setting, anchored by its show-stopping centrepiece: a striking carousel-themed bar. The philosophy here is simple: Play big. Eat well. Win loud. This is where fun, food, and friendship truly collide.
  
What you'll be doing?   

• Commercial Strategy & Revenue Growth: Developing and executing a fully integrated marketing strategy aligned to revenue targets and brand positioning, owning top-line revenue streams such as events, group bookings, and walk-in traffic growth.
• Market Opportunity Development: Identifying new market opportunities, customer segments, and revenue channels, while driving yield optimisation, pricing strategy, and commercial performance.
• Marketing & Brand Strategy: Owning the end-to-end marketing function, including brand positioning, storytelling, campaign planning, digital marketing, and influencer and partnership strategy.
• Demand Generation: Driving footfall and demand generation through targeted campaigns, ensuring a consistent, premium, and distinctive brand voice across every touchpoint.
• Customer Experience & Journey: Collaborating with Operations to ensure marketing promises match in-venue delivery, shaping the guest journey from discovery through to post-visit engagement.
• Retention & Loyalty: Driving repeat visitation through CRM, loyalty, and retention initiatives, and monitoring guest feedback and sentiment to continually refine strategy.
• Partnerships & PR: Developing strategic partnerships with brands, corporates, and lifestyle platforms, and leading PR strategy to position the venue as a must-visit destination.
• Data & Performance Reporting: Owning forecasting, budgeting, and commercial reporting, analysing market trends and customer behaviour to refine campaigns, pricing, and sales strategy.
• Cross-Functional Leadership: Acting as the bridge between Marketing and Operations, ensuring alignment across departments to maximise revenue, guest experience, and contribute to broader business strategy.

Who are they looking for?   

• Marketing Leadership Experience: A strong background in leading commercial or marketing strategy, ideally within hospitality, entertainment, F&B, or a related consumer-facing industry, is well suited to this role.
• Revenue-Driven Mindset: A proven ability to link marketing initiatives to tangible revenue outcomes, including events, group bookings, and footfall growth, will be highly valued.
• Digital Marketing Expertise: Hands-on experience across social, paid media, CRM, SEO, and influencer partnerships supports the breadth of this role.
• Brand & Storytelling Skills: A flair for building distinctive, premium brand experiences and translating them into compelling campaigns and content is essential.
• Analytical Capability: Comfort working with data, forecasting, and performance reporting to inform decisions and continuously refine strategy is important for this role.
• Stakeholder Management: Strong communication and cross-functional collaboration skills help in aligning Marketing, Operations, and Finance towards shared goals.
• Leadership Experience: Experience building and leading high-performing teams will support success in this senior, strategic position.

Why you should consider this opportunity?
  
Our client offers an attractive remuneration package and other benefits, such as:   

• Leadership Impact: A genuine seat at the leadership table, shaping the commercial vision and future direction of a category-defining entertainment brand.
• Employee Perks: Generous discounts on food, drinks, and entertainment at the venue — because great experiences are even better when shared.
• Career Growth: The opportunity to be part of a fast-growing, first-of-its-kind concept with future expansion plans on the horizon.

How to apply
  
Ready to join this role? Click Apply now to submit your resume and share your availability and expected salary with us!
  
We welcome all passionate and motivated individuals who are ready to bring energy, creativity, and dedication to an exciting and growing team.
  
All information received will be kept strictly confidential and will be used only for employment-related purposes.

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