Marketing Manager_Rz

Hiring: Marketing Manager

Experience: 2-6 Years
Industry: Fashion / Retail / Apparel preferred
Working Days: 5 Days a Week
Location : Gurugram

Role Overview

We are looking for a young, dynamic, and hands-on Marketing Manager to lead brand-building and marketing campaigns. The ideal candidate should be an ideas-driven professional who can create high-impact campaigns, drive retail sales, and manage the brand s online presence.

Key Responsibilities

• Build and strengthen the brand identity across retail, digital, and outdoor channels.
• Conceptualize, plan, and execute marketing campaigns to drive footfall, engagement, and brand recall.
• Develop creative, cost-effective marketing initiatives with strong ROI.
• Drive marketing initiatives that contribute directly to retail footfall and sales growth.
• Manage the brand s digital and social media presence, including content calendars and online platforms.
• Track campaign performance, ROI, and sales impact, and optimize marketing activities accordingly.
• Coordinate with retail, sales, and design teams to align marketing initiatives with business priorities.
• Monitor competitor activity, fashion trends, market developments, and consumer preferences.

Candidate Requirements

• 2-6 years of experience in marketing, brand management, or a related field.
• Experience in fashion, retail, or apparel will be preferred.
• Strong understanding of social media, digital marketing, and e-commerce platforms.
• Proven ability to execute impactful campaigns with limited budgets.
• Strong analytical skills with the ability to track campaign metrics, ROI, and sales impact.
• Excellent communication, coordination, and project-management skills.
• Proactive, energetic, entrepreneurial, and ideas-first approach.
• Graduate/Postgraduate in Marketing, Mass Communication, Business Administration, or a related field.

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