Marketing Officer

Job Responsibilities

• Assist Marketing Manager to formulate and implement comprehensive marketing campaigns
• Manage the digital marketing calendar and ensure timely content execution
• Be responsible for the production of all marketing materials, e.g. souvenir, gift and premium
• Monitor key competitors’ activities ATL/BTL, marketing program
• Support Marketing team administrations
• Manage ad hoc related projects when required

Requirements

• Bachelor's degree in Marketing, Business or related field
• At least 1 year of marketing experience, preferably in healthcare or luxury brands
• Extensive knowledge of social media platform (e.g. Facebook, Instagram, WeChat, XHS) and familiarity with SEM and SEO strategies
• Previous experience in event management and media relations is a plus
• Proficiency in designing promotional materials (e.g., leaflets, brochures)
• Experience in video editing is an advantage
• Strong data analysis capabilities to assess marketing performance and optimize strategies
• Prior experience working in a digital marketing agency or advertising agency is advantageous
• Responsible, with excellent interpersonal skills and a strong professional network in the industry
• Well versed in MS office applications and Chinese word processing
• Detail-oriented with the ability to manage multiple projects effectively
• Good command of spoken and written English & Chinese (Mandarin proficiency is a plus)
• Ability to think outside the box and generate innovative marketing ideas
• Willingness to collaborate with cross-functional teams to achieve common goals
• Ability to thrive in a fast-paced environment and adapt to changing priorities
• Candidate with less experience will be considered as Assistant Marketing Executive

* Gleneagles always prioritizes staff’s well-being and work-life balance. Join us now to enjoy our enhanced leave package with Family Care Leave, Birthday Leave, etc! We also offers Voluntary Provident Fund Scheme - employer's contributions including MPF equal to 8% of employee's basic salary, with no cap. Join us and let us be your long-term partner through your journey of career development!