Marketing Representative

Marketing Representative

• Strategy: Develop a strategy roadmap that details the plan to meet, drop off materials, make phone calls, and track needed follow-up.

• Strategic Planning: Expand our market reach and increase revenue across the service area by increasing mobile outreach business.

• Goal Setting: Demonstrating initiative, personal responsibility, and ownership of work to meet monthly, quarterly, and annual marketing/outreach goals.

• Follow-up: Perform follow-ups on prospect meetings and assist in the successful negotiation and acquisition of new referral/patient streams from targeted businesses and communities.

• Community Engagement: Expand and continue cultivating and maintaining relationships with key community stakeholders, including local organizations, healthcare providers, and government agencies, to identify business leads and foster partnerships.

• Event Coordination: Ensure that the outreach coordinator understands the commitments and services promised at each event (such as vaccines, physicals, screenings, etc.).

• Marketing: Work to ensure that brochures, materials, a website, and other items are sufficient resources for promoting the mobile unit.

• Data Analysis: Monitor and analyze data to ensure that businesses are receiving proper data analytics to make business decisions

• Collaboration: Work closely with clinical and operational teams to ensure alignment between business development efforts and the overall organizational strategy. Address operational issues with senior management to ensure customer satisfaction.

• Budget Management: Work with the Finance team to help with the business development and marketing budget, ensuring efficient resource allocation to maximize return on investment.

• Demonstrating punctuality, organization, and proficiency in scheduling meetings, presentations, and customer relations.

QUALIFICATIONS

• Experience in business development, marketing, or sales within the healthcare industry

• Proven experience in project management.

• Exceptional communication, negotiation, and interpersonal skills.

• Ability to work collaboratively with diverse teams and build strong relationships within the community.

• Strong analytical skills and proficiency in data analysis and reporting tools.

• Must be willing to travel across North Carolina

• Must be willing to work flexible hours

• Must be able to work independently