Marketing Solutions Executive

Key Responsibilities :

• Execute and manage Amaze Ads campaigns and advertising solutions for sellers and brands.
• Support sellers and internal commercial teams in setting up, launching, and optimizing ad campaigns.
• Monitor key advertising metrics such as ad spend, impressions, clicks, CTR, conversion, ROAS, and ads-driven GMV.
• Analyze campaign performance and provide recommendations to improve ads effectiveness.
• Drive seller adoption and ads spending through education, campaign packages, promotions, and incentive programs.
• Coordinate with Key Account Managers and Commercial teams to identify sellers with high potential to invest in ads.
• Support the development and execution of ads monetization initiatives to grow advertising revenue.
• Work with product, tech, and external partners to identify issues and improve the overall ads experience.
• Prepare regular performance reports and track Ads KPIs.
• Benchmark advertising solutions and best practices from leading e-commerce and social commerce platforms.

Qualifications :

• Bachelor’s degree in Marketing, Business, E-commerce, Digital Marketing, or related fields.
• Approximately 1–4 years of experience in e-commerce, digital advertising, performance marketing, marketplace ads, or related areas.
• Good understanding of digital advertising and performance metrics, including CTR, CVR, CPC, ROAS, and GMV.
• Hands-on, detail-oriented, and comfortable working with data and campaign execution.
• Strong coordination and communication skills.
• Good command of Microsoft Excel / Google Sheets and PowerPoint / Google Slides.
• Able to work in a fast-paced environment and coordinate with multiple stakeholders.
• Experience working with Shopee Ads, TikTok Shop Ads, Lazada Sponsored Solutions, or other marketplace advertising platforms is a strong advantage.