Marketing Virtual Assistant

Job Summary:
We're pleased to be seeking a detail-driven Marketing & CRM Assistant to take ownership of our B2B contact database and back our email marketing and website operations. The role pairs research-heavy data enrichment with hands-on marketing execution — cleaning and completing our retailer CRM, auditing and refining our email automation flows, and helping keep our website accurate and search-friendly. The right person is meticulous, resourceful, and comfortable working under their own steam on tasks where accuracy counts for more than speed.

Key Responsibilities:

• Research and enrich our B2B partner database by visiting company websites and completing missing fields such as website URL, email address, phone number, physical location, and product range
• Hold and arrange the CRM spreadsheet so records stay clean, consistent, and current
• Draw on AI tools intelligently to speed research along while checking the accuracy of every entry
• Audit our existing email automation sequences end to end, checking that all links work and content is correct
• Test email templates for proper display on both mobile and desktop, and put right formatting issues
• Back ongoing improvements to email flows, segmentation, and subscriber journeys
• Put on-page SEO improvements in place on our website, metadata, image optimization, and content details included
• Upload and format new product content, making sure images are correctly sized and consistently presented
• Add and handle customer reviews on product pages to strengthen credibility and search visibility
• Build clean, professional PDF presentations for new product launches

Mandatory Skills:

• Proven experience with data research and database or CRM enrichment work
• Strong Excel or Google Sheets skills, work with large lists included
• Hands-on experience with an email marketing platform such as Omnisend, Klaviyo, Mailchimp, or similar
• Working knowledge of WordPress, product/content updates and basic on-page SEO included
• Comfortable drawing on AI tools to assist research while checking results under your own steam
• Excellent attention to detail and a high standard for accuracy
• Dependable, precise, and able to work under little supervision
• Strong written and verbal communication skills in English

Preferred Skills:

• Experience with Omnisend specifically
• Grounding in B2B lead research, list building, or retailer/distributor databases
• Basic design skills for building PDF presentations or sales one-pagers (Canva, Adobe, or similar)
• Familiarity with WooCommerce or other WordPress e-commerce setups
• Grasp of email deliverability and automation funnel best practices
• Ability to juggle several projects at once and prioritize under your own steam

Why Join Us:
This is a chance to step into a role with real ownership from day one, working directly with the founder of a growing premium brand rather than through layers of management. You'll see your work land directly on sales and marketing performance, and there's genuine room for the role to widen as the business grows. If variety, freedom, and careful work that actually moves the needle appeal to you, you'll fit right in.