MarTech Executive

About Us:

Maple Syrup Marketing (MSM) is a Canadian digital marketing agency based in the Niagara, Ontario Region, serving clients across web development, SEO, and lead generation, while also operating its own portfolio of brands.

How to Apply: Send your resume and portfolio/work samples to [email protected]

Company: Maple Syrup Marketing (MSM) — Canadian Marketing Agency

Employment Type: Full-time

Location: Remote

About the Role

MSM is hiring a MarTech Executive to drive organic growth and digital presence across the agency's brands. This is a broad, hands-on marketing technology role — you'll be the person who makes our websites rank, our local visibility strong, and our email channel convert, while also being comfortable building and maintaining WordPress sites and supporting CRM/automation workflows. We're looking for someone versatile who can own outcomes across multiple disciplines rather than specializing narrowly in one.

What You'll Do

● SEO: Own on-page, technical, and content SEO strategy — keyword research, site audits, competitor analysis, internal linking, schema, and ongoing performance tracking

● Local SEO: Manage Google Business Profile optimization, local citations, review strategy, and location-based search visibility

● Email Marketing: Plan and execute email campaigns and nurture sequences — copy, segmentation, automation, and performance analysis

● Web Development: Build and maintain WordPress sites (Divi experience preferred) — landing pages, site updates, performance, and troubleshooting

● CRM & Automation: Support GoHighLevel (or similar) workflows — lead capture integrity, basic automation upkeep, and CRM data hygiene

● Reporting: Track and report on SEO, email, and site performance metrics on a regular cadence

Requirements

● 1+ years of hands-on experience across SEO, local SEO, and/or email marketing with measurable results

● Experience building/maintaining WordPress sites (Divi a plus)

● Familiarity with CRM/marketing automation platforms (GoHighLevel, ActiveCampaign, HubSpot, or similar)

● Comfortable owning multiple workstreams independently with minimal daily oversight

● Strong written English — this role lives or dies on message quality

● Self-starter mindset — takes ownership of pipeline targets without needing to be chased

● Agile — comfortable adapting messaging, channels, and priorities on the fly across two brands

● Able to perform under pressure and hit weekly targets consistently

● Strong attention to detail — accurate CRM data, correct brand tagging, personalized messaging at volume

● Comfortable providing daily work/activity report updates

Nice-to-Haves

● Agency or multi-brand/multi-client experience

● E-commerce (WooCommerce) familiarity

● Experience in local-service or real estate marketing

Salary : Negotiable

How to Apply: Send your resume and relevant work samples to [email protected], noting which role you're applying for.

Pay: Rs50,000.00 - Rs65,000.00 per month

Work Location: Remote