Media Relations Coordinator

Description:

Position Objectives:

• To advance animal rights by generating media coverage of PETA's campaigns
• To coordinate outreach and correspondence with media representatives

Primary Responsibilities and Duties:

• Prepare and service news releases and generate media coverage for PETA campaigns
• Research and identify appropriate local and national media outlets and podcasts for placing coverage of PETA's efforts
• Develop new pitch ideas and ways to revamp news releases and pitches in order to increase media coverage of PETA campaigns
• Represent the organization to the media
• Keep informed about PETA's work and media coverage
• Keep informed about local and national news stories and track those that are relevant to PETA's campaigns
• Perform any other duties assigned by the supervisor

Requirements:

• Degree in a related field or equivalent experience working in a professional environment
• Minimum of two years of professional working experience in public relations or the media industry
• Willingness and ability to be on call and service rush news releases during weekend and evening hours
• Demonstrated thorough knowledge of animal rights issues and campaigns
• Proven ability to deal with a variety of people in a professional manner
• Demonstrated ability to work on multiple projects simultaneously
• Proven ability to take initiative and follow-through
• Demonstrated ability to make sound judgments and work independently
• Proven exceptional written and verbal communication skills
• Proven excellent organizational skills
• Proven ability to work well under pressure and meet tight deadlines
• Demonstrated ability to think strategically and creatively to achieve objectives
• Professional appearance and adherence to a healthy vegan lifestyle
• Support for PETA's philosophy and the ability to professionally advocate PETA's positions on issues
• Commitment to the objectives of the organization

The salary range for this position is $50,000 - $80,168.40 annually. The ultimate salary within this range that will be offered to a qualified candidate will be determined based on the candidate’s experience and the cost of living in the area in which the candidate will live and work.

A list of benefits available to qualified employees is available here.

Application Deadline:

Applications for this position will be accepted until November 20, 2026.

We may fill this job opening before the deadline if we find a qualified candidate.