MT - Hyperpersonalization - Analyst

About The Role  

Job Title - GN - SONG - MT - Hyperpersonalization - Analyst

Management Level 11 - Analyst

LocationGurgaon, Mumbai, Bangalore

Must have skills Banking, Fintech Industries

Good to have skills Marketing

ExperienceOverall experience of 2+ years with at least 1 year of experience in the Banking/Fintech domains, delivering insights with a focus on designing & executing customer-centric initiatives.

Educational QualificationPost-Graduation (Preferably MBA)

Job****Summary You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help deliver hyper-personalized experiences for their customers and enhance business performance within Banking and Fintech landscape.

Roles & Responsibilities- Collaboration and Stakeholder Management

o Collaborate with various client teams (including marketing, sales, and product) to align customer value management strategies with the respective teams' and overall organization's business goals.

o Communicate effectively with internal ACN leaders, SMEs and teams to ensure a cohesive and client-centric approach.

o Manage relationships with key partners to ensure compliance and smooth execution of all partner-related initiatives.

• Data Analysis

  o Monitor trends to identify anomalies, promptly flagging them to stakeholders and ensuring follow-up to resolution.

  o Analyze data to uncover growth opportunities and recommend potential improvements.

  o Track performance metrics and marketing interventions, highlighting key insights and resolving critical issues to support business objectives .

• Project Management

  o Plan , execute, and oversee projects, ensuring timely delivery and alignment with business goals.

  o Develop and maintain project plans, timelines, and budgets, proactively addressing risks and mitigating issues.

  o Monitor project performance, report progress to stakeholders, and implement process improvements for efficiency.

• Retention / Churn Reduction Strategies

  o Design and implement customer retention programs that are aligned to the unique challenges and opportunities of the Banking/Fintech/Insurance sectors to reduce churn and increase customer lifetime value leveraging data and analytical models.

  o Work closely with product and marketing teams to create hyper-personalized campaigns and promotions to engage and retain customers.

• Cross-Sell and Upsell Initiatives

  o Identify opportunities for cross-selling and upselling based on segment-level behavior and preferences tailored to the banking / e-commerce / retail sectors.

• Business Development

  o Create business cases, solution deals and develop proposals to bring the best of Accenture's capabilities to clients.

  Qualification 

  Professional & Technical****Skills:

• Strong analytical skills and data-driven mindset to drive results-oriented decisions.

• In-depth knowledge of industry from banking / fintech.

• Strategic Thinking - Capability to align projects and processes with long-term business goals.

• Crisis / Risk Management - Ability to effectively manage and lead during crises or challenging project situations by implementing contingency plans

• Strong understanding of marketing processes & operating models

• Good project management skills – The ability to plan, execute, and oversee projects to ensure that projects are completed on time, within budget, and meeting the specified goals.

• Additional skills

  o Excellent oral and written communication skills

  o Proven success in navigating global matrixed environments and / or experience in client facing roles

  o Ability to work effectively in a remote, virtual, fast-paced & unstructured global environment

  Additional Information

• An opportunity to work on transformative projects with key G2000 clients

• Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.

• Ability to embed responsible business into everything"”from how you service your clients to how you operate as a responsible professional.

• Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities

• Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.

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