Noida - Business Development - Internship

JOB DESCRIPTION BUSINESS DEVELOPMENT INTERN

Organization: Marg ERP Ltd.
Position: Business Development Intern
Department: Sales & Business Development
Location: Noida
Internship Duration: 3-6 Months
Employment Type: Internship

About the Role

Marg ERP Ltd. is looking for a Business Development Intern to support the Sales & Business Development team in generating new business opportunities, lead generation, customer interaction, follow-ups, and sales conversion.

The internship will provide practical exposure to the complete business development and sales cycle, with an opportunity to work closely with the sales team and understand the company's products and solutions.

Key Responsibilities

Lead Generation & Prospecting

• Identify and generate potential business leads through calls, online research, databases, references, and other channels.
• Research prospective customers and identify relevant business opportunities.
• Understand customer requirements and identify suitable Marg ERP/MargBooks solutions.
• Maintain and regularly update the lead database.

Business Development & Sales

• Make outbound calls and connect with prospective customers.
• Introduce the company, products, and solutions to potential customers.
• Understand customer requirements and communicate relevant product benefits.
• Schedule product demonstrations and meetings with qualified prospects.
• Support the sales team in converting qualified leads into customers.
• Assist in achieving assigned business development and sales targets.

Customer Follow-up & Relationship Management

• Conduct regular follow-ups with prospects through calls, emails, and other communication channels.
• Maintain proper follow-up schedules and ensure timely movement of leads through the sales pipeline.
• Handle initial customer queries and coordinate with the relevant internal teams for further assistance.
• Develop and maintain professional relationships with prospective customers.

MIS & Sales Reporting

• Maintain daily and weekly reports related to calls, leads, follow-ups, meetings, demos, and conversions.
• Update customer and lead information accurately in CRM.
• Track lead status and conversion progress.
• Assist in preparing sales and business development MIS for management review.

Market & Competitor Research

• Conduct basic market research to identify new customer segments and business opportunities.
• Research competitors, products, pricing, and market trends.
• Share relevant market insights with the Sales & Marketing team.

Key Performance Indicators

• Leads Generated
• Qualified Leads
• Customer Connects
• Follow-ups Completed
• Demos/Meetings Scheduled
• Lead Conversion Rate
• Sales Conversion
• Revenue Contribution
• CRM/Data Accuracy
• Daily Activity & Productivity

Required Skills

• Good communication and interpersonal skills.
• Strong convincing and presentation abilities.
• Good follow-up and relationship-building skills.
• Target-oriented and proactive approach.
• Basic understanding of Sales and Business Development.
• Good analytical and research skills.
• Basic knowledge of MS Excel, PowerPoint, and CRM tools.
• Willingness to make outbound calls and interact with customers.
• Ability to learn quickly and work in a target-driven environment.

Educational Qualification

• Graduate or pursuing MBA in Marketing / Sales / Business Development.
• MBA in Marketing/Sales will be an added advantage.

Preferred Candidate Profile

A confident, energetic, proactive, and target-oriented candidate who is interested in building a career in Business Development and Sales. The candidate should be comfortable interacting with customers, generating leads, conducting follow-ups, and working towards defined business targets.