Non-Technical Trainer - Automotive

Job Purpose

To design and facilitate engaging non-technical automotive training that develops the knowledge,

skills and performance of dealership and internal employees, with a focus on sales, product

knowledge, customer experience and brand standards.

Key Responsibilities

• Facilitate classroom, virtual and blended learning programmes.
• Deliver sales, product, customer experience and brand training.
• Develop and maintain training material, presentations, QRGs, assessments and e-learning content.
• Conduct training needs analysis, assessments and learner evaluations.
• Translate vehicle features and technology into simple, customer-focused sales

conversations.

• Provide coaching and feedback to support learner performance and knowledge application.
• Engage with Dealer Principals, GMs, Sales Managers and Sales Executives to identify

capability needs.

• Monitor training activities, learner completion and training effectiveness, providing relevant

reports to management.

• Support new vehicle/product launches and sales campaigns.

Minimum Requirements

• Bachelor’s degree or diploma in Human Resource Development, Education, Training,

Sales, Marketing, Business Management, Automotive Management, Commerce or related field.

• 3–5 years’ experience in automotive training, sales, L&D or a related automotive

environment.

• Demonstrated experience in training facilitation, coaching and people development.
• Experience in automotive sales and/or product training.
• Experience developing learning material and assessments.
• Strong understanding of the automotive dealership environment.
• Experience engaging with Dealer Principals, Sales Managers and Sales Executives.
• Proficiency in Microsoft Office and LMS platforms.

Key Competencies

Facilitation & Presentation | Automotive & Product Knowledge | Adult Learning | Instructional Design | Coaching | Stakeholder Management | Communication | Customer Focus | Planning & Organisation | Problem Solving

Key Performance Outcome

Build capable, confident and customer-focused automotive sales professionals who can

effectively apply product and sales knowledge to improve dealership performance

Pay: R40 000,00 - R50 000,00 per month

Work Location: In person