Operations Manager Sales

Role & responsibilities

MIS & Reporting Management (Core Focus) • Design, develop and manage MIS reports for sales performance tracking • Create and maintain dashboards (daily/weekly/monthly) for leadership review • Ensure accuracy, consistency and timeliness of all sales data • Automate reporting processes using advanced Excel, CRM tools or BI platforms • Generate actionable insights from large datasets 2. Sales Operations Support • Monitor sales activities and ensure alignment with targets and plans • Support field force (BDOs, Area Managers) with data-driven inputs • Track territory-wise performance and productivity metrics 3. Data Analysis & Business Insights • Analyse sales trends, prescription data, and market performance • Identify gaps, opportunities and areas of improvement • Support strategic decision-making through data interpretation 4. CRM & Systems Management • Manage CRM systems and ensure proper data capture and usage • Improve system utilization across sales teams • Coordinate with IT/analytics teams for system enhancements 5. Pharma Sales Coordination • Support product performance tracking and campaign effectiveness • Ensure compliance with pharma reporting standards 6. Process Optimization • Standardize reporting formats and SOPs • Reduce manual work through automation and system improvements • Improve turnaround time for reports and analysis 7. Forecasting & Planning • Assist in sales forecasting using historical data and trends • Provide scenario analysis for business planning

Preferred candidate profile

10 years of overall experience, with 5 years in pharmaceutical sales/operations • Strong experience in MIS, reporting, and sales analytics • Hands-on expertise in Advanced Excel (Pivot Tables, Macros), Power BI/Tableau, CRM systems