Paid Media Coordinator

About Studio 88 Group of Companies

Founded in 2001, Studio 88 has emerged as the largest independent retailer of branded clothing and footwear in Southern Africa, offering a wide range of top international and local fashion brands. We are committed to providing exceptional value and service to our customers, and we believe in empowering our employees to thrive in a dynamic and supportive environment.

Studio 88 is proud to be an equal opportunity employer, dedicated to promoting diversity, equality, and inclusion in the workplace.

Position -Paid Media Coordinator

Division -Head Office

Department -Marketing

Reporting to -Marketing Digital Lead

Job Summary-Seeking a Paid Media Coordinator to join the Marketing Team.

Responsibilities

Roles and Responsibilities

· Brief designers on required asset content sizes in accordance with objective and strategy set out by Brand Leader.

· Brief Agency on monthly Always On paid media in accordance with the schedule and budget across all Chains.

· Brief Agency as and when paid media is required for launches and activations during the month.

· Constantly update products on Shopping campaigns during the month to ensure the newest are promoted.

· To brief new and manage existing campaigns relevant to a variety of target audiences including that of content amplification.

· Analyse reports supplied by the paid media agency and strategize on best practice to ensure campaigns and budgets are optimised.

· Have strong written English skills and command of the English language.

· To actively seek out opportunities that cultivate conversation and interaction with new and existing customers including potential influencer and/or community advocacy opportunities that could be utilised in paid media campaigns.

· Stay updated on best practice in regards paid media to ensure we retain competitive advantage in the market.

· To monitor current marketing trends, stay ahead of the curve with regards to most current developments within the social media and paid media channels.

· Brief Agency on monthly on SEO topics in accordance with the campaigns, activations and new brand introductions across all Chains.

· Proof read all SEO content pieces supplied by the agency and brief design team and online team to upload SEO pieces onto the website.

Minimum Qualifications and Experience

· Grade 12

· Tertiary qualification in Marketing, Media or Communications

· A minimum 2-3 years working experience in a Paid Media Environment

· Deep understanding of SEO, web traffic metrics, and social media best practices.

· Expert at targeted communications and advertising campaigns across various media platforms.

· Demonstrable experience with building effective media campaigns.

· Ability to develop appropriate broadcast, and social media content.

· Deep understanding of all paid media advertising platforms.

· Deep understanding of paid media campaign requirements in terms of copy, content and timing.

Skills required

· Ability to work under tight deadlines.

· Critical thinker with strong conceptual and research skills.

· Strong decision-making and attention to detail.

· Strong time management adherence and deadline orientated.

· Experience with managing and allocating budgets across paid media platforms.

· Experience in paid media reporting.

Behavioural Dimensions

· Excellent interpersonal and communication skills.

· The ability to multi-task.

· The ability to work in a high-pressure environment.

· Highly organized, methodical and detail-oriented.

· Self-disciplined and being able to make suggestions and take initiative without having to be briefed.

· Strong ability to document, monitor, and track project briefs, work progress, and deliverables.

· Ability to provide real-time project and task status updates to management, ensuring transparency and accountability.

Date issued -16 October 2026

Closing date -31 October 2026

Work Location: In person