Paid Media Manager

We are looking for a Paid Media Manager to lead social media advertising efforts for a telecom services organization in New York, New York. This Long-term Contract position will focus on building thoughtful paid media strategies, creating compelling campaign content, and improving performance across social platforms. The ideal candidate brings a strong understanding of audience engagement, platform best practices, and the tools needed to manage and optimize digital campaigns effectively.

Responsibilities:

• Develop and manage paid social media initiatives that align with marketing goals and audience growth priorities.

• Create, organize, and refine social media content designed to support campaign performance across multiple digital channels.

• Build platform-specific media strategies that strengthen brand visibility, engagement, and conversion outcomes.

• Monitor campaign results closely and adjust targeting, creative elements, and spend allocation to improve return on investment.

• Use social media management and analytics tools to schedule activity, track performance, and present actionable insights.

• Partner with internal stakeholders to ensure messaging, creative direction, and campaign execution remain consistent and effective.

• Stay informed on emerging social trends, advertising formats, and channel updates to recommend new opportunities for campaign success.

• Proven experience managing paid social media campaigns in a detail-oriented marketing environment.

• Strong knowledge of social media strategy, content development, and campaign optimization practices.

• Hands-on ability with social media tools used for publishing, reporting, and performance analysis.

• Demonstrated understanding of audience targeting, budget management, and paid media measurement.

• Ability to interpret campaign data and translate findings into clear recommendations and next steps.

• Excellent communication and collaboration skills for working with cross-functional teams.

• Experience supporting digital marketing efforts within a fast-paced, results-driven organization is preferred.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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