Paid Search Specislist

About the job

Margin Media is a certified HubSpot Partner and award-winning digital agency in North Brisbane. We work exclusively with B2B and service-based businesses, trades, professional services, health, and construction, where lead generation is the whole game.

We're growing our paid media capability and need a Paid Search Specialist who can own campaign performance across Google Ads and Meta Ads, and who's confident enough in a client meeting to walk through results, not just deliver them.

What's the role?

You'll manage paid search accounts for a portfolio of B2B and lead generation clients, from campaign build through to optimisation and reporting. You'll work closely with our Account Managers, who own the client relationship day-to-day, but you'll be in the room (or on the call) often enough that clients know your name and trust your read on their account.

This isn't a set-and-forget role. You'll be in the platforms daily, testing, adjusting bids and budgets, refining audiences, and chasing the next 10% of performance. You'll also need to explain what you did and why, in plain English, to business owners who care about leads and revenue, not impressions.

This is a great fit for a paid search specialist who's outgrown a purely execution-only role and wants more ownership of accounts and more client exposure, without taking on full account management.

Your responsibilities will include:

• Building, managing and optimising Google Ads campaigns across Search, Performance Max, and Display
• Running paid social campaigns on Meta Ads and LinkedIn Ads, from audience targeting through to creative briefing and optimisation
• Managing budgets, bidding strategies and campaign structure for a portfolio of client accounts
• Conducting regular account audits to identify wasted spend, tracking gaps and structural issues
• Setting up and troubleshooting conversion tracking through Google Tag Manager and GA4
• Joining client calls and strategy sessions to present performance and recommendations
• Preparing clear, insight-led reporting that connects ad performance to leads and pipeline
• Working inside HubSpot and other CRM platforms to understand lead quality and sales outcomes
• Staying on top of platform updates and testing new features ahead of the market
• Collaborating with our SEO, design and web teams where paid activity depends on landing pages or tracking changes

Who you are!

• 2-4 years of hands-on experience managing Google Ads, with Microsoft Ads and Meta Ads experience highly regarded
• Comfortable owning account performance and confident explaining decisions in a client call
• Sharp with numbers, you read a Google Ads dashboard the way most people read a text message
• Experience with conversion tracking (GTM, GA4) and diagnosing tracking issues, not just building campaigns
• Strong background in lead generation for service-based businesses
• Exposure to CRM platforms such as HubSpot, Podium or GoHighLevel is a bonus
• Highly organised and able to manage multiple accounts without dropping the detail
• Someone who genuinely loves paid search and wants to grow into a more senior specialist or account lead role

What's in it for you?

• Real ownership of accounts, not just a seat executing someone else's strategy
• A clear path toward a senior specialist or account management role as you grow
• Competitive salary for the right candidate
• Modern office environment in Alderley, Brisbane, close to public transport and cafes, with free street parking
• The salary range for this role is $80K to $90K plus Superannuation, based on experience

Who we are?

Margin Media is a results-driven digital marketing agency working with B2B and lead generation businesses across Australia. We're a Certified HubSpot Partner, and our vision is to help 1,000 Australian businesses grow through marketing and websites that deliver measurable commercial outcomes.

We don't do generalist work. We go deep into B2B and lead generation, and we expect our team to think commercially, communicate clearly, and take ownership of their accounts. No politics. No fluff. Just smart people doing good work.

Ready to Apply?

Send your CV and a short cover letter, no essay. Tell us why this role caught your attention and one account you're proud of turning around. Send to [email protected]

Pay: $80,000.00 – $90,000.00 per year

Work Location: In person