Paid Social Associate

We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team.

The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in.

The Paid Social Associate supports the day-to-day execution of paid social campaigns across assigned accounts. Under the guidance of senior team members, this role owns trafficking, pacing, and optimizations while building foundational skills in reporting, audience management, and platform best practices across Meta, LinkedIn, and TikTok, as well as secondary platforms including Reddit, Snapchat, NextDoor, and X.

What You'll Do Here

• Campaign Execution & Trafficking (60%)

• Own trafficking for new ads, campaigns, and audiences across all paid social platforms.

• Own optimizations for assigned campaigns.

• Own pacing, monitoring KPIs and budgets across clients, and send weekly pacing emails to larger media team.

• Work across all social channels, Google Analytics, Campaign Manager 360, and other analytics tools to help maintain campaign performance and make optimizations.

• Assist with larger social team’s daily tasks including ad QAs, campaign QAs, and data pulls.

• Monthly budget actualizations.

• Assist in new audience creation and trafficking as directed.

• Reporting & Insights (25%)

• Assist in creating reports as needed.

• Create data-driven insights for reporting.

• Write weekly and monthly insights for managers to review.

• Communicate with vendors and internal teams about campaign performance.

• Communicate with internal stakeholders regarding performance, tracking issues, and other campaign needs.

• Learning & Collaboration (15%)

• Assist paid social manager on accounts and help find potential solutions for tasks.

• Learn and stay on top of industry best practices across paid social platforms.

• Complete Meta Blueprint certifications within first 6 months of employment.

• Pursue relevant platform certifications across LinkedIn, TikTok, and other applicable platforms.

• Perform other related duties and projects as assigned.

We Need a Person With

• Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field preferred
• 0–1 year of experience in digital marketing, paid social, or advertising.
• Eagerness to learn paid social platforms and industry best practices.
• Ability to manage multiple tasks simultaneously in a fast-paced environment.
• Proficiency in Microsoft Office / Google Workspace (Excel/Sheets, PowerPoint/Slides).
• Strong customer service skills.
• Highly organized and detail oriented, with the ability to handle multiple tasks simultaneously.
• Excellent Portuguese and Englosh communication skills, including verbal and written.
• Professional demeanor with the ability to interface with poise and confidence with leadership and clients.
• Ability to ensure confidentiality with business matters and employee privacy.
• Internship or coursework experience with Meta Ads Manager, LinkedIn Campaign Manager, or TikTok Ads Manager a plus.