Performance Manager / Specialist (Biddable Media)

Position Summary:

The Performance Specialist participates in the planning, review, and optimization of paid social campaigns including reporting and managing specific accounts.

Responsibilities:

• Providing solid direction on all aspects of campaign management across paid search, social, and display for two major finance brands.
• Promoting continuous optimization of the accounts and constantly seeking ways to improve campaign activity and marketing effectiveness.
• Collaborating with the wider team to plan and execute strategies that deliver on marketing objectives while being within budget and on time, in response to client briefs.
• Developing strong partnerships with client stakeholders to propel key projects, improve ways of working, and develop a deep understanding of their business.
• Leading, developing, & motivating a team of two channel-specific Specialists to drive high performance and professional growth.
• Providing strategic insights on what is happening in the client’s industry, with consumers, and competitors.

Qualifications:

• Knowledge and understanding of the basics in performance marketing
• 4 - 5 years experience in managing Search Marketing campaigns for enterprise-level clients
• E-commerce for biddable CPAS and in-app onsite: Shopee / Lazada
• Proficiency across DSPs and Google Adwords and Microsoft Ads, as well as a bid management technology (eg: DV360, Adobe Ad Cloud, etc). Proficient with MSFT Office suite and digital platforms in general as expected, including use across reporting and data analysis, presentations, etc.
• Demonstrated team leadership and commitment to fostering a culture of excellence and inclusiveness
• Ability to thrive in a fast-paced environment and handle multiple competing priorities, while maintaining attention to detail
• Successful track record in managing and growing relationships with partners and customers
• End-to-end understanding of general and digital marketing concepts, language, objectives, and trends
• Ability to express complex ideas simply and concisely